ENE Naturals

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ENE Naturals Natural skincare and haircare products for black skin and hair; private label manufacturer of natural haircare and skincare products

28/09/2026

POV: “How much will it cost to make 50 bottles of this?”
Shows me another brand’s product. 😂

The problem is… how would I know? 😭

We don’t know their formula, their ingredient percentages, their manufacturing process or what it costs them to produce it. And more importantly, we don’t clone other brands’ products.

If you love the idea of a product, tell us what you want your product to do. With custom formulation, we work from your product development brief to create something unique for your brand — and then we can accurately cost it.

Because building a beauty brand isn’t about copying somebody else’s bottle. It’s about creating yours. 🧴✨

Another day Behind the Bottle. 😂

✨ Mature skin deserves skincare that evolves with it.This week, our Product Spotlight is on the Skin Renew Collection — ...
22/09/2026

✨ Mature skin deserves skincare that evolves with it.

This week, our Product Spotlight is on the Skin Renew Collection — a face and body care range created to support the changing needs of mature skin.

✨ Skin Renew Face Cream — hydrates, firms and helps restore radiance for smoother, healthier-looking skin.

🤎 Skin Renew Firming Lotion — delivers everyday hydration and nourishment while helping improve the look and feel of mature skin.

✨ Skin Renew Firming Serum — concentrated facial care formulated to support firmness, elasticity and a more radiant complexion.

🌿 Skin Renew Firming Oil — deeply nourishes while helping support elasticity and improve the appearance of dry, ageing skin.

From your face to your body, Skin Renew is about hydration, nourishment, firmness and radiance at every stage.

Because mature skincare isn’t about trying to turn back time. It’s about giving your skin what it needs now. 🤎

🛒 Shop the Skin Renew Collection — link in bio.

21/09/2026

POV: Survived last week. Somehow got renewed for another season. 😂
😂

The 80s called… and they want their skincare routine back! 😂Growing up in the 80s, skincare wasn’t complicated.Mine? Pet...
12/09/2026

The 80s called… and they want their skincare routine back! 😂

Growing up in the 80s, skincare wasn’t complicated.

Mine? Petroleum jelly. 🤣
Face? Petroleum jelly.
Dry knees? Petroleum jelly.
Ashy legs? Petroleum jelly.
Basically… petroleum jelly was the routine! 😂

Now we have serums, toners, essences, moisturisers, actives and a whole skincare vocabulary we definitely didn’t have back then.

So let’s have some fun…

What was YOUR childhood skincare product? 👀

And please tell me I wasn’t the only petroleum jelly child! 😂

♥️

09/09/2026

Ceramides are everywhere in skincare — but why do formulators actually use them? 🧪

Ceramides are lipids naturally found in the skin and form an important part of its protective barrier. In formulation, they can help replenish skin lipids, support barrier function and reduce moisture loss — making them particularly valuable for dry and compromised skin.

It’s not just about using a trending ingredient. It’s about understanding what the ingredient contributes to the formula.

07/09/2026

Your product doesn’t need to appeal to everyone. It needs to appeal to the right people. 🎯

When you try to market your beauty brand to everyone, your message becomes too broad to connect with anyone.

Know who you’re serving. Understand their needs, frustrations and buying habits. Then create products and messaging that speak directly to them.

You don’t need everyone to buy. You need the right customer to say, “This is for me.”

04/09/2026

POV: “If we buy your products, can you give us your formula?” 😅

The short answer? No.

A manufacturer’s formula is intellectual property — part of the knowledge, research and expertise behind their products.

But if owning your formula is important to your brand, there’s a route for that: custom formulation.

You pay for a formula to be developed specifically for your brand, giving you ownership of something created for you.

Private label gives you access to an existing product.
Custom formulation gives you something uniquely yours.

Another little reality from Behind the Bottle — educating beauty entrepreneurs about what really happens on the manufacturer’s side. 🧴✨

Address

Zibet Building, Kekere Bus Stop, Ado Road, Ajah
Lagos
106104

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

+2348098303030

Website

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