10/15/2026
If your Reel opens with "Hey guys," she's already gone.
People decide in a split second whether to keep watching. A friendly intro feels polite, but it gives them nothing to stay for.
Try it on your next Reel: write three possible opening lines and film the one that would make you stop scrolling.
But a great hook only buys you three seconds. The other three parts are what turn a viewer into a booking. π¬
Want the full framework? It's inside the WPC Marketing Masterclass.