Brand Uncover

Brand Uncover A new paradigm for discovery, community and strategy in the beauty + wellness industry, from the minds of ROI Leaders and Beauty Breakthrough.

05/29/2026

Honoring , a valued member of Team SSWC ✨ Bringing creativity, personalization, and a fresh approach to fragrance discovery, Mixologie transforms scent into a meaningful experience unique to every guest. We’re grateful to have innovative brands like Mixologie in our community, elevating spa retail through connection, self-expression, and everyday moments of luxury. 🤍

05/26/2026

✨ NEW NEW NEW to B[U] ✨ We’re excited to welcome two incredible new brands to the Brand Uncover community: and . From purpose-driven beauty innovation to whole-person wellness solutions, these brands bring fresh perspectives, meaningful stories, and exciting opportunities for our spa and retail partners. We’re thrilled to continue expanding our curated collection of innovative brands and can’t wait for our community to discover them!

Team B[U] by ROI is excited to be on site tomorrow at the highly anticipated Collective Connect by at ✨ We’re looking ...
05/19/2026

Team B[U] by ROI is excited to be on site tomorrow at the highly anticipated Collective Connect by at ✨ We’re looking forward to connecting with this incredible community and bringing a lineup of unique innovators spanning skincare, devices, inner wellness, and so much more. Stop by to discover thoughtfully curated brands designed to elevate today’s spa, wellness, and retail experience. 🌊

05/15/2026

We are thrilled to celebrate the formation of *9* new partnerships with the beautiful through Team B[U] by ROI. From thoughtful retail integration to elevated wellness experiences, it has been incredibly exciting to support the connection between this inspiring property and a curated group of innovative brands. We are grateful for the collaboration, shared vision, and continued momentum as these partnerships come to life! 🌴✨

05/12/2026

Welcoming two incredible new brands to the B[U] by ROI community ✨ is redefining skincare application through innovative touch-free beauty tools designed to elevate hygiene, luxury, and the guest experience, while brings a thoughtful approach to inner wellness with functional blends crafted to support balance, nourishment, and daily ritual. Excited to support both of these innovative brands as they continue to grow within the spa, wellness, and retail space. 🌿

05/05/2026

A beautiful milestone for a brand we are proud to support 🤍✨ is now partnering with , bringing their elevated, sustainable body care and home fragrance to an even broader audience. Thoughtful formulation, refined design, and intentional storytelling coming to one of retail’s most dynamic platforms. Excited to see what unfolds next for this growing brand!

04/30/2026

We are so excited to welcome two new members to Team B[U] by ROI, and ✨ Each brand brings a distinct point of view rooted in innovation, intention, and elevated formulation, expanding the depth and diversity of discovery across our platform. We are proud to support their growth and connect them with partners who value thoughtful, high-performing wellness and beauty offerings. Welcome to Team B[U] 🌿✨

04/28/2026

Celebrating a beautiful new partnership ✨ is now carrying and , bringing thoughtful, elevated essentials into their guest experience. We love seeing these brands come to life in-spa and at retail, and are proud to support the connection through B[U] by ROI. More to come 🌿✨

04/23/2026

Welcoming two new brands to Team B[U] ✨ and 🌿 Neil Naturopathic offers targeted scalp and hair tonics rooted in naturopathic protocols, while Native Nectar Botanicals delivers plant-based skincare for radiant, glowing skin. Proud to support their growth and connect them with partners who value results, education, and meaningful guest experiences 🤍✨

04/21/2026

Celebrating this exciting new partnership ✨ is now carrying , bringing this elevated, wellness-driven hair brand to an entirely new audience. We’re proud to support Vollie as part of Team B[U] and thrilled to see their thoughtful approach to hair care and self-expression continue to grow in such a beautiful retail environment. ✨✨

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81801 Overseas Hwy
Islamorada, FL
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