Just Make Things

10/26/2018

A few months back I worked on the brand strategy and identity design for Midwatch Brewing Co., a pretty ambitious homebrew operation that produces some fantastic beers. Now that owners Ed and Cindy Sabato are on their way to securing a location for their navy-inspired community brewery, I am in the beginning phases of designing a website that will incorporate their new brand identity system!

Check back soon to see the progress of their website.

10/18/2018

Here's a throwback to the package design I did for Susquehanna Brewing Co.'s Hopcellerator IPA. When Susquehanna Brewing Co. approached me to craft a product brand inspired by the name “Hopcellerator”, I knew that Hopcellerator’s brand image and messaging needed to represent the defiantly delicious “West-Coast Style IPA." I blended visuals and aesthetics from California hot-rod racing with an unexpected color palette and irreverent style to create the packaging for this revved-up IPA!

10/17/2018

I try to infuse the spirit of making into everything I do. Every branding client that I work with receives a welcome packet that includes a brand strategy workbook, notebook, pen and a hand-lettered piece of art that reads "make" to inspire others to do the same.

Would you like to learn more about my process or services? Send me an email at [email protected] and I'll get right back to you!

10/14/2018

10/12/2018

I'm very excited to share this can design concept that I've been working on for Susquehanna Brewing Co.! They recently received their canning line, and they are getting ready to start canning some of their most popular brews within the next year.

10/11/2018

My client, Personal Restart, recently launched their blog and I've been designing some graphics to go along with their blog posts. Head over to PersonalRestart.com to read their latest blog and to see what I've been working on!

How I turned my self-care mistakes into solutions and created my own much-needed Personal Restart.

10/07/2018

Here's a peek at the mockup of Paisley Grace Makery: A DIY Studio and Custom Gifts' new business cards that I designed using the brand identity system that I had been working on over the last few months!

10/05/2018

Earlier this week I wrapped up some social media graphics for the announcement of Susquehanna Brewing Co.'s seasonal release of Toboggan, a delicious chocolate doppelbock. I also designed the label and packaging for Toboggan a couple years back, and I'm happy to see it still in use!

10/05/2018

Over the last few weeks, I've wrapped up some package design, social media graphics, and other brand collateral for my clients. Check back in a few days to see what I've been working on!

09/29/2018

I strongly believe that professionally designed brand collateral can make a big impact on the way current and potential customers perceive your brand. That is why every piece of brand collateral that I create for my clients stems from their brand strategy, reflects their core values, and aligns with the rest of their brand identity. Whether it's a stamp, letterhead, social media graphic, or business card, it is essential to carry your visual identity professionally across every aspect of your business.

09/27/2018

Here is a throwback to the brand identity system I designed for A1A Construction.

When I worked with A1A Construction on their identity design, one of their goals was to have a brand identity system that would be memorable and translate well whether it was printed on a truck, t-shirt, or business card. This is just one of the mockups I created using elements of their brand identity system.