New Jersey Breastfeeding Coalition

New Jersey Breastfeeding Coalition Together, we strive to foster an environment for learning and a welcoming community for all.

The NJ Breastfeeding Coalition is a collaboration of families, health professionals, and community representatives whose mission is to protect, promote and support breastfeeding by working collaboratively. Mission Statement-To promote, protect, and support breastfeeding by working collaboratively
Vision Statement
Normalize breastfeeding
Support an inclusive breastfeeding envi

ronment
Promote evidence-based and culturally sensitive breastfeeding education, information, and support
Ensure that everyone who breastfeeds or provides human milk has the resources to meet their goal The New Jersey Breastfeeding Coalition (NJBC) commits to inclusion, diversity, and equity as core values, embracing meaningful participation and actively soliciting varied viewpoints. Diversity, Equity and Inclusion
The New Jersey Breastfeeding Coalition Board of Trustees adopted the following Diversity, Equity and Inclusion Statement written by the NJBC Lactation Equity Committee in 2022:

New Jersey Breastfeeding Coalition (NJBC) is committed to creating a coalition that is diverse, equitable, and inclusive. The NJBC recognizes that there are racial and socioeconomic barriers that can cause harm and interfere with meeting the needs of lactating families. We strive to be change agents that value accountability, eliminating disparities and collaborating with stakeholders across the state to ensure families, communities, and members’ voices are heard and reflected throughout all NJBC endeavors.

Welcome! This website was developed to provide evidence-based information on breastfeeding and parenting. I am the mothe...
09/05/2026

Welcome! This website was developed to provide evidence-based information on breastfeeding and parenting. I am the mother of three lovely children, and I am an International Board Certified Lactation Consultant (IBCLC). I hope that my articles are helpful and encouraging. Thanks for visiting!
IF YOU HAVE BREASTFEEDING OR PARENTING QUESTIONS, please browse the articles in our main website and/or ask a question in our Facebook Breastfeeding/Parenting or PREGNANCY Support Group. Keep in mind that online information is NOT a substitute for an in-person evaluation by a qualified, independent International Board Certified Lactation Consultant (IBCLC) or your health care provider
https://kellymom.com/

Office on Women's Health Breastfeeding Resources "At times, breastfeeding can be challenging. With support, some of the ...
09/05/2026

Office on Women's Health
Breastfeeding Resources
"At times, breastfeeding can be challenging. With support, some of the issues with breastfeeding are temporary and can be resolved. There are people and resources that can help. Talk with your health care provider or use the tabs below or to the left to find the support you need.

If you are an employer, we have resources to help you support your employees who breastfeed. Learn the federal laws and ways to create time and space accommodations. We also have information to help you create a lactation policy at work. "
https://womenshealth.gov/breastfeeding/breastfeeding-resources

Breastfeeding and Human Milk Resource Guide for ParentsThe USBC is a national coalition. We work with groups across the ...
09/05/2026

Breastfeeding and Human Milk Resource Guide for Parents
The USBC is a national coalition. We work with groups across the United States on policies and systems related to breastfeeding. While we do not offer direct breastfeeding support, we hope this webpage can help families find the support and resources they need.
https://www.usbreastfeeding.org/breastfeeding-resources-for-parents.html

Every year in the first week of September, Workplace Lactation Week is celebrated. This year’s theme is “A World of Supp...
09/05/2026

Every year in the first week of September, Workplace Lactation Week is celebrated. This year’s theme is “A World of Support: Creating Breastfeeding-Friendly Workplaces Everywhere.” At WIC, we support working moms by providing breast pumps, peer counselors and lactation experts, nutritious food, and personalized support to fit your needs.
🔗 Did you know you have legal breastfeeding protections at work, in public, and more? You deserve to feed your baby with confidence, wherever you are! Learn more about your breastfeeding rights: https://wicbreastfeeding.fns.usda.gov/your-breastfeeding... Workplace Lactation Week

Pacifying on your breast is a valid reason to breastfeed. You don’t have to use a pacifier. It’s normal, natural, ok, and developmentally appropriate. There are also many benefits to comfort nursing.

Suckling releases the hormone cholecystokinin (CCK) which gives a sleepy feeling. The cool part is that it’s not just our babies who experience this, but us too! This is why when our baby suckles at our breast and they swiftly fall asleep, often so do we. Suckling at the breast also releases oxytocin, the love hormone, which helps with bonding and creates that desire to nurture your child's feelings.

Pacifying at the breast helps babies with mouth and jaw development, unlike pacifiers or dummies, which actually can do the opposite. Furthermore, there’s no scientific evidence showing comfort feeding has long-term negative effects (And that’s because it doesn’t. We’ve been comfort nursing since the beginning of time).

At night breastmilk contains higher amounts of nucleotides and amino acids which help babies regulate their circadian rhythms. If breastfeeding at night and comfort nursing has all these benefits why are mothers consistently pressured to night wean or to not allow baby to “use them as a pacifier”? 🤔

Bottom line, if comfort feeding works for you and your family, there are 0 reasons to stop. It will not create a bad habit and it’s biologically normal.

Also, this is not a pacifier shaming post, so please refrain from claiming that. There’s nothing wrong with using one. I wish I didn’t even need to mention this but…. If it doesn’t apply - then let it fly ✌️

Follow Milkitivity on Instagram https://www.instagram.com/milkitivity_/

https://milkitivity.com/yes-your-baby-is-using-you-as-a-pacifier/

Every year in the first week of September, Workplace Lactation Week is celebrated. This year’s theme is “A World of Supp...
09/05/2026

Every year in the first week of September, Workplace Lactation Week is celebrated. This year’s theme is “A World of Support: Creating Breastfeeding-Friendly Workplaces Everywhere.” At WIC, we support working moms by providing breast pumps, peer counselors and lactation experts, nutritious food, and personalized support to fit your needs.
🔗 Did you know you have legal breastfeeding protections at work, in public, and more? You deserve to feed your baby with confidence, wherever you are! Learn more about your breastfeeding rights: https://wicbreastfeeding.fns.usda.gov/your-breastfeeding... Workplace Lactation Week

Every year in the first week of September, Workplace Lactation Week is celebrated. This year’s theme is “A World of Support: Creating Breastfeeding-Friendly Workplaces Everywhere.” At WIC, we support working moms by providing breast pumps, peer counselors and lactation experts, nutritious food, and personalized support to fit your needs.

🔗 Did you know you have legal breastfeeding protections at work, in public, and more? You deserve to feed your baby with confidence, wherever you are! Learn more about your breastfeeding rights: https://wicbreastfeeding.fns.usda.gov/your-breastfeeding-rights Workplace Lactation Week

You don’t need a huge stash of milk in your freezer to successfully breastfeed your baby. Pictures of freezer stashes ar...
09/05/2026

You don’t need a huge stash of milk in your freezer to successfully breastfeed your baby.
Pictures of freezer stashes are posted all over the internet. Although there are many reasons someone may choose to build a large stash, it’s not needed, nor is it normal. We call this, an over supply.
An over supply can lead to its own list of problems.
So don’t be discouraged if you don’t have a huge stash of milk, work with an IBCLC to work through what amount of stored milk is needed and what the needs of your baby are.
Think you have an over supply? An IBCLC can help there too. 🥰

You don’t need a huge stash of milk in your freezer to successfully breastfeed your baby.
Pictures of freezer stashes are posted all over the internet. Although there are many reasons someone may choose to build a large stash, it’s not needed, nor is it normal. We call this, an over supply.
An over supply can lead to its own list of problems.
So don’t be discouraged if you don’t have a huge stash of milk, work with an IBCLC to work through what amount of stored milk is needed and what the needs of your baby are.
Think you have an over supply? An IBCLC can help there too. 🥰

in support of     Community Health Workers from Dona Ana County in New Mexico
09/05/2026

in support of Community Health Workers from Dona Ana County in New Mexico

It’s  , and this year’s theme is “Work. Pump. Advance. Empowering the modern parent.” 🤱 At WIC, we support working paren...
09/05/2026

It’s , and this year’s theme is “Work. Pump. Advance. Empowering the modern parent.” 🤱 At WIC, we support working parents by providing breast pumps, peer support and lactation experts, nutritious food, and personalized food packages to support your breastfeeding goals.

We believe breastfeeding parents should be able to feed their babies or toddlers (or pump/hand express milk!) at work, school, and in public with respect and support. Learn more about your breastfeeding rights: https://signupwic.com/reso.../know-your-rights-breastfeeding

It’s , and this year’s theme is “Work. Pump. Advance. Empowering the modern parent.” 🤱 At WIC, we support working parents by providing breast pumps, peer support and lactation experts, nutritious food, and personalized food packages to support your breastfeeding goals.

We believe breastfeeding parents should be able to feed their babies or toddlers (or pump/hand express milk!) at work, school, and in public with respect and support. Learn more about your breastfeeding rights: https://signupwic.com/resources/know-your-rights-breastfeeding

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Short Hills, NJ

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