24/09/2026
They say the last day of an exhibition is the quiet one. Well, nobody told that to the 600,000 guests who showed up! 😲
What was supposed to be a relaxing final day turned into an incredible celebration of Scandinavian quality.
We were blown away by the energy, but most importantly, by who was there.
The younger generation of Chinese consumers is incredibly eager to try and buy Scandinavian products. They value our design, our sustainability, and our quality more than ever. 🇸🇪🇳🇴🇩🇰🇫🇮
This massive turnout proves one thing: The opportunity for Nordic brands in China is exploding right now.
We are already planning our return to CIIE in Shanghai for November 5-10, 2026, and we want YOU to be part of it.
Don't let your competitors take this market share alone.
Will your product be joining us to meet the next wave of buyers?