Aboveline Ltd

Aboveline Ltd We design, manufacture, and install bespoke exhibition stands to support your exhibition strategy.

Creative 3D marketing and exhibition solutions to help bring your brand or marketing campaign to life. We specialise in designing bespoke creative exhibition and trade show stands. Aboveline are exhibition stand designers located in Cheshire with a strong history of providing creative exhibition solutions.

06/06/2026

We’re proud to have built the exhibition stand for Laminam UK at KBB 2026!
One of the leading events for kitchen, bedroom, and bathroom design.

From concept through to installation, the objective was to create a space that reflected Laminam UK’s premium surfaces, innovation, and contemporary aesthetic while delivering an engaging and welcoming visitor experience throughout the show.

“The stand was clean and on brand. It represented the high-end product that Laminam promotes, and the design structure of the stand brought the products to life. The open stand made visitors feel welcome and the open meeting space was a great feature.”- Laminam feedback.

A huge thank you to the Laminam UK team for their trust and collaboration throughout the project. Seeing the stand come to life and resonate with visitors at KBB 2026 was a fantastic result for everyone involved.

Find out more: https://aboveline.co.uk/
Get in touch :[email protected]

Returning to Manchester for BIBA 2026 with Ageas! We were thrilled to be partnering with Ageas once again to bring their...
05/06/2026

Returning to Manchester for BIBA 2026 with Ageas! 

We were thrilled to be partnering with Ageas once again to bring their exhibition presence to life at the UK’s premier insurance event!

At Aboveline, we believe a stand should do more than just occupy space- it should instantly communicate a brand’s identity.

Achieving that level of impact requires a careful balance of intelligent design, high quality manufacture, and forward thinking sustainability.

Here is how we kept the Ageas presence looking entirely fresh, vibrant, and impactful for 2026:

- The Power of Good Design & Manufacture
Good design isn’t just about aesthetics it’s also about longevity. Because we design and build the structural and display components to the highest standards, they are built to last multiple shows. For Ageas, this sustainable, reusable infrastructure forms the core of the stand, significantly reducing environmental impact and maximizing their investment.

- Staying Consistent but Looking New
How do you make reusable components feel fresh? It’s all in the details:
* Bespoke Graphics: High impact, brand new graphic artwork, produced by the fantastic Cavendish, completely transformed the perimeter, ensuring the brand’s 2026 messaging lands perfectly.
* Illuminated Overhead Feature: To capture attention from across the exhibition hall, we manufactured a dynamic illuminated ceiling feature. This focal point added depth and energy to ensure Ageas stood out in a crowded hall.

By combining smart reuse with targeted, high end new features, Ageas benefits from cost efficiency without sacrificing an ounce of quality. It’s proof that sustainable exhibition design can ,and should, look spectacular!

Find out more: https://aboveline.co.uk/
Get in touch :[email protected]

04/06/2026

Elevating the Exhibition Experience: A Bold New Look for Théa Pharmaceuticals at RCOphth 2026

As a stand builder, there is nothing quite like working with a client who is ready to push the boundaries of exhibition design. At the recent Royal College of Ophthalmologists (RCOphth) Annual Congress in Manchester, we collaborated with Théa Pharmaceuticals to debut a brave, new design language.

When you are engaging the UK’s leading ophthalmic professionals and clinical experts, standard exhibition layouts simply won’t cut it. To match Théa’s forward thinking approach to eye care, the Aboveline team worked with them to engineer a space that emphasised their brand messaging

Here are a few of the brand new structural features we introduced at Manchester Central:
* Mirrored Flooring Accents: Sections of premium mirrored flooring were strategically integrated into the layout. This added incredible spatial depth, bouncing light through the stand and completely redefining how visitors interacted with the space.
* The Teardrop Overhead Canopy: Hanging above the space, a custom-engineered, illuminated overhead structure in a striking teardrop shape. This geometric nod to eye care acted as a massive visual anchor, making the stand instantly recognizable from anywhere across the exhibition hall.
* Halo Illuminated Branding: Crisp, seamless branding backlit with glowing halo lighting. This created an elegant, ultra-premium ambient glow that separated the Théa perimeter walls from the traditional glare of exhibition hall lighting.
* Embedded Product Showcase Alcoves: In addition to the traditional display plinths, we introduced illuminated product alcoves directly into the walls. These seamless showcases put the focus entirely on Théa’s key product ranges surrounded by graphics, making them feel like integrated pieces of art.
Whether adapting to massive national events or boutique clinical gatherings, evolution is key.

A massive thank you to the team at Théa Pharmaceuticals for continuing to trust us to bring their brand vision to life in bigger, bolder ways!

Find out more: https://aboveline.co.uk/
Get in touch :[email protected]

The Toymaster annual May Show was held in the fabulous Majestic Hotel in Harrogate for 3 days and evenings last week and...
27/05/2026

The Toymaster annual May Show was held in the fabulous Majestic Hotel in Harrogate for 3 days and evenings last week and yet again it was a major success.
This event is a highlight in the Toymaster year and provides the ideal opportunity for Toymaster members and the suppliers to work together on their plans for the all important 3rd and 4th quarters of the year. The event enables everyone to build relationships and share ideas which inevitably results in success all round.

Everyone who works within the Toy industry are able to reconnect at this event and work together sharing knowledge and experiences they have encountered since May show 2025. The Toy industry along with every other commercial sector faces challenges but when addressed together with fellow members or suppliers a solution to any challenge is always found.
Retailing on the High street is a competitive place to be for any independent company but Toymaster help to ensure that Toy retailers not only maintain but improve their positions throughout the year.
Everyone who attended the event works hard during the day and then enjoyed the networking dinners in the evenings. There was a great opportunity to enjoy the good company and good conversations in a more relaxed setting.

The Toymaster team were all on hand to help members and suppliers alike and enjoyed a productive and rewarding event. Everyone is now primed and ready to approach the next 6 months with renewed enthusiasm and looking forward to May 2027.
Find out more: https://aboveline.co.uk/
Get in touch :[email protected]

How Théa and Aboveline work together to maximise the Exhibition FloorExhibiting across diverse healthcare sectors and sh...
26/05/2026

How Théa and Aboveline work together to maximise the Exhibition Floor

Exhibiting across diverse healthcare sectors and shows requires a tricky balance: keeping a rock-solid brand identity while shifting your message for different clinical audiences. With exhibitions there is the additional challenge of making existing display components work in different layouts, whilst keeping the design fresh.

Recently, our client Théa Pharmaceuticals did exactly that—showcasing their industry-leading ophthalmic innovations at both 100% Optical (connecting with high-street opticians) and the Clinical Pharmacy Congress (engaging NHS & Clinical Professionals).

Collaborative design and partnership working between Thea and us keeps the value of each project high and their brand at the forefront of their industry:
Consistency of image: Keeping the instantly recognizable Théa aesthetic intact, regardless of square footage or venue constraints.
Re-using and Repurposing existing stand components to give continuity to the function of Theas displays, whilst gaining value for money and staying sustainable.
Stress-Free Project Management: Managing logistics, compliance, and design so the Théa team can focus entirely on education, marketing and networking.
Keep an eye out for our next post, where we’ll reveal how Aboveline tried something new, and pushed the brand boundaries for Théa’s recent presence at the prestigious RCOphth Annual Congress in Manchester!

Delivering Innovation with a Conscious Footprint: Partnering with Organox at ILTS 2024At Aboveline, we believe that worl...
22/05/2026

Delivering Innovation with a Conscious Footprint: Partnering with Organox at ILTS 2024

At Aboveline, we believe that world-class exhibition design shouldn’t have to come at the cost of the environment. Our latest collaboration with Organox at the International Liver Transplantation Society (ILTS) annual congress is a demonstration in how “Hybrid Build” strategies can deliver a high-impact, premium presence while prioritising sustainability. 

The Challenge: “New” Doesn’t Have to Mean “Start Again”
For a leader in medical technology like Organox, the physical environment at global shows must mirror the precision and quality of their technology and products. The brief for ILTS was: create a fresh, contemporary space that feels entirely new to the audience, but do so with a responsible approach to budget and sustainability. 

The Strategy: The Art of the Hybrid Build
To achieve this, our team utilised a Hybrid Build methodology. By looking at the project through a circular lens, we focused on two key pillars:
    •    Intelligent Reuse: We reconfigured and refurbished existing features from Organox inventory. 
    •    Smart Design: Rather than simply “using old parts,” we designed new elements, better fitting the size and shape of the stand space for this show. 

Why This Matters: Efficiency and Sustainability
By balancing reuse with new manufacturing, we provided a solution that delivers on two fronts:
    0.    Cost Efficiency: By not starting from zero on basic structures, we could reinvest the budget into high-value, bespoke features.
    0.    Sustainability: We significantly reduced the carbon footprint of the manufacture portion of the build, proving that the exhibition industry can move away from “single-use” culture without compromising on a premium aesthetic. 

We are incredibly proud to support the Organox team as they showcase their life-saving technology!

Find out more:  https://aboveline.co.uk/
Get in touch :[email protected]

14/05/2026

Proud to have successfully delivered another standout exhibition project at KBB 2026 for Laminam!

The project included:�• Large-format Laminam wall slabs supplied from the UK warehouse near Birmingham�• Bespoke kitchen components integrated into the stand design�• Custom fabrication and full project ex*****on managed by our team�• International coordination, including specialist tabletop elements shipped from Italy

Working closely with the Laminam Marketing team, we managed the project from concept through to final installation.
The finished stand featured crisp black painted walls and anthracite grey carpet flooring, creating a sleek, contemporary backdrop for Laminam’s premium surfaces and kitchen displays.

Find out more about us at: https://aboveline.co.uk/
Get in touch:[email protected]

Dan has been part of the Aboveline team for over 20 years, bringing extensive experience and practical knowledge to the ...
13/05/2026

Dan has been part of the Aboveline team for over 20 years, bringing extensive experience and practical knowledge to the business.
Throughout his time here, he has developed a problem-solving approach, enjoying the challenge of finding effective solutions and keeping projects moving forward.
Dan approaches his work pragmatically, focusing on what works best to deliver results for both the team and clients.
One of his favourite places to have worked is Cannes, where he has been involved in delivering exhibition projects in a fast-paced and exciting environment.
If he could choose any customer to work with, Dan says Tesla — drawn to their innovative approach and forward-thinking mindset.

Find out more about us at: https://aboveline.co.uk/
Get in touch:[email protected]

Address

Unit 4G, Wistaston Road Business Centre
Crewe
CW27RP

Opening Hours

Monday 8:30am - 4:30pm
Tuesday 8:30am - 4:30pm
Wednesday 8:30am - 4:30pm
Thursday 8:30am - 4:30pm
Friday 8:30am - 4:30pm

Telephone

+441270848650

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