Fit With Vic

14/10/2026

Remember Parklives?

They were free exercise classes in local parks but did you know it was Coca-Cola that funded these classes?

Coca-Cola spent £20 million in the UK funding free physical activity programmes — roughly equivalent to a whole year's budget for Leisure & Culture Dundee.

Yu can see why cash-strapped councils would be interested in funding that offers free exercise opportunities to local people.

But here's the bigger question: what does a global drinks company get out of funding public health initiatives?

It can build a positive brand image, associate itself with healthy lifestyles, and gain a seat at the table in public health conversations.

This is where my business degree and my public health studies collide — because marketing isn't just about selling products. It's also about shaping how we think about brands, health and what's good for us.

So next time you see a brand supporting a health initiative, it's worth asking: who's benefiting, and what might they be getting in return?

If you find this kind of health-related marketing interesting, let me know in the comments. I've got more examples to share!

13/10/2026

🥳I'm going online!

👍Wednesday's 14th & 21st at 7pm - join me in my kitchen for a full body workout, pay as you go for each class.

💻Once you're paid and booked, I'll send you the link which you just click at 7pm, enter your name and I'll let you into the online class!

💸You choose what you pay, £5 if that works for you, £7.50 the standard price or £10 if you're able to contribute a bit more and keep the classes accessible for all.

Any questions let me know Xx

06/10/2026

NEW - Get FIT WITH VIC at home 💜

I'm running two live, low-impact 45-minute classes from home:

❤️ Cardio at Home — Tuesday's in October - 9am
Get your heart rate up, a low impact workout to get moving and get some steps in.

💪 Strength at Home — Wednesday 14th & 21st October 7pm
A full-body workout using bodyweight or whatever you've got at home — dumbbells, water bottles or even a weighted rucksack.

Both are designed with beginners in mind, with options throughout, and both finish with some relaxation.

£5 per live class in October.

No gym membership required.
No fancy equipment required.
Just you, some space and 45 minutes.

Come and move with me from home 💜

05/10/2026

MYTH MONDAY ⁉️

"You need a gym membership to get fit"

Nope. ❌

You don't need a shiny gym.

You don't need loads of expensive equipment.

And you don't need to spend an hour travelling to and from somewhere just to move your body.

However, if you already love the gym please don't let me stop you. 🩵💜🩷

What matters far more is finding a way of moving that you can actually stick with.

The best workout isn't the one that's perfect on paper.

It's the one you actually do.

Sometimes that means rolling out a mat in your living room, grabbing a couple of water bottles and getting moving at home...

So... I'm putting this to the test 👀

NEW - Get FIT WITH VIC at home 💜🩵🩷

I'm running two live, low-impact 45-minute classes from home:

❤️ Cardio at Home — Tuesday's 9am
Get your heart rate up, get moving and get some steps in — without jumping.

💪 Strength at Home — Wednesday's 7pm
A full-body workout using bodyweight or whatever you've got at home — dumbbells, water bottles or even a weighted rucksack.

Both are designed with beginners in mind, with options throughout, and both finish with some relaxation.

£5 per live class in October.

No gym membership required.
No fancy equipment required.
Just you, some space and 45 minutes.

Come and move with me from home 💜🩷🩵

01/10/2026

28/09/2026

🩵💜🩷 Myth Monday 🩵💜🩷

Small changes DO make a difference - don't believe social media when it tells you to change everything in your life in order to be 'healthy'. Or that one single (expensive) supplement or food is all you need to solve all your problems!

Adding some more veg to your plate, stop doom scrolling in bed and add some squats while you brush your teeth! These simple ideas can make a positive difference to your overall health.

A study found that making small improvements in these three areas, could together reduce early death by 10% - so go on - add those peas to your plate 🫛

https://www.sydney.edu.au/news-opinion/news/2025/02/27/combine-these-tiny-health-tweaks-for-a-longer-life--say-research.html

28/09/2026

Just like that my first trip to Skye is over 🤯

As we crossed the bridge back to the mainland the weather improved(!) and we were treated to a rainbow🌈

I was meant to be on a diving trip but the weather forecast was so bad that the diving was cancelled 😭

However, off to Skye I went and it meant I got the chance to do a couple of walks that otherwise I wouldn't have time to do 🥰

Photo dump to follow

22/09/2026

Oooops I was busy being back at uni yesterday I didn’t post a 'myth monday'

I've now started my final year of my Masters in Public Health, one class at Ninewells, the other at main campus and my dissertation to write in the summer (it will involve exercise in some shape or form but I keep changing my mind 👀)

This is when it gets interesting balancing all the things I have to do, with those I want to do - exercise still remains higher on the to do list than housework 🤣

We still have some nice moments of weather so get out there if you can and try to get moving just a bit more than you did last week and remember ladies my classes are there for you on Wednesday nights!

Have a great week 🥰

19/09/2026

Today is a diving day - the to do can wait 😎

17/09/2026

In an ideal world we would have all the time we wanted to exercise, however for most if us it is the case of fitting it in 🤯

It would have been easy to write today off with a low step count due to the long drive, but I was determined to at least get out and have a walk but as the rain stopped I realise I had no excuse not to run 🤣

Not every day will go ro plan but just try and do something, a walk round the block, showing off your dance moves while you wait for the kettle to boil or even standing on one leg when you brush your teeth.

All these small movements added up can then help you make bigger changes as you'll feel better in yourself and ready to take on a new challenge.

Maybe it is organising a walk with a friend or even trying out one of my Wednesday classes 😉 just try and do a little bit of something everyday 😎