12/08/2026
When a patient calls their practice, they usually know they need help. They rarely know where that help should come from. That question, GP, nurse, pharmacist, physiotherapist, social prescriber, self-care, is answered at first contact. Or it is not, and the patient ends up in the wrong place.
CQC data from the 2024/25 State of Care report found that 22 per cent of patients who could not get through to their practice, or did not know the next step, ended up in A&E or an urgent treatment centre. Demand does not disappear when access fails. It moves.
Effective care navigation reduces that movement. It ensures that patients reach the right resource without unnecessary clinical intervention along the way. But it only works when it is protocol-led, when the boundaries are set by the clinical team and consistently applied by trained navigators.
We have written a practical guide to what good navigation looks like, and how to build it into your front-door process without creating clinical risk.
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