01/06/2026
Living with diabetes is already hard enough.
But for many people, the condition also comes with judgement, blame, assumptions, unwanted comments, and misinformation from others.
Diabetes UK’s “Strike Out Stigma” campaign is calling for a change in how we talk about diabetes and how we support people living with it 💙
8 in 10 people with diabetes say they have experienced negative attitudes because of their condition.
That stigma can affect confidence, emotional wellbeing, healthcare experiences, work life, and even whether someone feels comfortable asking for help.
At Friends of Know Diabetes, we believe people deserve support, understanding, and honest conversations free from shame or blame.
Find out more:
https://www.diabetes.org.uk/support-us/campaign/strike-out-stigma