04/06/2026
When David Lloyd Clubs commits to a new direction, the UK fitness industry takes notice.
As the country’s leading premium health club operator, David Lloyd has built its reputation on spotting meaningful trends early and investing in experiences that deliver lasting value for members. Its latest move is no exception.
After a decade away, David Lloyd is reintroducing Power Plate across select clubs as part of a strategic push into women’s health, active ageing, and lifelong physical function.
A deeper focus on women’s health
Over recent years, David Lloyd has quietly transformed how it supports female members across every life stage. Every club now has a dedicated female health lead, trained in pelvic health, breast support, menstrual cycle training, menopause, and injury resilience. Internal education programmes go far beyond standard qualifications, equipping teams with practical, evidence-based knowledge of female physiology.
The operator has also rolled out specialised programming for pre-, during-, and post-natal needs, alongside communities that help women connect and learn. The guiding principle is straightforward: deeper understanding drives better outcomes.
Power Plate returns for the right reasons
As this women’s health strategy matured, David Lloyd explored technologies that could genuinely enhance long-term physical capability. That search led back to Power Plate.
A current pilot programme has seen new Power Plate pro8 units installed in multiple clubs, supported by dedicated skeletal health training modules for staff. Personal trainers are being educated on the science of vibration training and its application across populations — from active ageing and bone health to rehabilitation and recovery.
The decision was never about chasing elite performance metrics. It was about versatility and addressing real member needs.
“Power Plate is one of those rare pieces of equipment that can genuinely support so many different life stages and goals,” says Michelle Dand, Head of Product and Programming at David Lloyd Clubs. “From skeletal health and active ageing to mobility, rehabilitation, conditioning and recovery.”
The unique Power Plate stimulus
What sets Power Plate apart is its ability to deliver an automated, precise neuromuscular stimulus that keeps people active while maintaining responsive, mobile, and strong bodies.
The platform’s multi-directional vibrations trigger rapid, reflexive muscle contractions — up to 30–50 times per second. This creates a highly efficient training effect that enhances strength, balance, flexibility, and circulation with relatively short sessions. For many members, particularly women navigating hormonal shifts or those focused on active ageing, it offers a low-impact way to stay strong and mobile without excessive joint stress.
It’s this unique, intelligent stimulus — one that essentially “wakes up” the neuromuscular system — that makes Power Plate especially valuable in a premium, inclusive club environment.
Personalized Power Plate Coaching For David Lloyd Members
David Lloyd understands that technology alone is not enough. As Dand notes, “Like anything, it’s only as effective as the knowledge behind it.”
That’s why the rollout pairs the hardware with proper training. Rather than simply placing units on the gym floor, the company is investing in coaching expertise so members receive personalised, appropriate guidance.
The programme remains in its early stages, with further expansion dependent on member feedback and engagement. Yet the signal is already clear: one of Britain’s most respected operators believes vibration training deserves a prominent place in the future of holistic health and performance.
After ten years apart, David Lloyd and Power Plate are once again aligned — this time with a sharper focus on the things that matter most: lifelong function, women’s health, and keeping bodies resilient for the long run.
When David Lloyd Clubs commits to a new direction, the UK fitness industry takes notice. As the country’s leading premium health club operator, David Lloyd has built its reputation on spotting meaningful trends early and investing in experiences that deliver lasting value for members. Its latest m...