20/07/2026
You've probably been hearing a lot about urea lately... but what actually is it? ππ¦Ά
Despite the name, urea is one of the most effective skincare ingredients for dry, rough skin and it's especially great for your feet.
β¨ Here's why it's become such a popular ingredient:
β’ It helps attract and retain moisture, keeping skin hydrated.
β’ It gently breaks down hard, thickened skin, making it softer and smoother.
β’ It helps improve the skin's natural barrier, protecting against further dryness.
That's why you'll often find urea in products designed for dry, cracked heels and hardworking feet. The higher the percentage, the more intensive the treatment can be for stubborn areas.
If your feet are feeling dry, rough, or in need of some TLC, urea could be the ingredient they've been waiting for!π