Chia Charge

25/08/2026

🥜 NEW FREEBIE! 🥜
We’ve switched up our giveaway — spend £10 or more with us and you’ll get a FREE Peanut Butter & Choc Chip Protein Bite with your order.
Proper peanut butter, chocolate chips and a handy 8g of protein per bar — ideal for your work bag, gym bag, trail pack or emergency snack drawer.
No code needed — just spend £10+ and we’ll pop one in with your order while the offer is running.

24/08/2026

Writing
There comes a point on a long run when you don’t want another complicated sports product — you just want something that looks and tastes like proper food.
That’s exactly why we make our flapjacks the way we do: soft, oaty, easy to eat and made for long days out.
Simple fuel. Proper food.

04/07/2026

July’s looking properly peanut buttery 🥜

We’re giving our peanut butter favourites a bit of a summer nudge:

£5 off Peanut Butter Flapjack Boxes
20% off Peanut Butter Powder Pouches

So whether you’re packing snacks for long runs, weekend walks, work bags, camping trips, or just trying to make your porridge a bit less dull, this is a decent time to stock up.

Our peanut butter flapjacks are made with proper peanut butter — 100% peanuts, no palm oil, no odd extras — and our Peanut Butter Powder is a handy cupboard hero for smoothies, yoghurt, porridge and baking.

Simple stuff. Useful stuff. Very peanut buttery stuff.

Go steady, but don’t leave it too long. Yorkshire generosity has its limits. 👀

10/06/2026

Big news for the Lake District snack drawer 👀
Our 80g Chia Charge Flapjacks and Jaffa Cake Protein Bars have just landed in selected Booths stores — and definitely Booths Keswick.

Proper useful food for proper days out:

🥾 Handy for the hill bag
🚴 Good for rides, runs and long walks
☕ Also acceptable with a brew, obviously
🍊 Jaffa Cake Protein Bars = a bit of joy with 20g protein
🌾 80g flapjacks = classic Chia Charge fuel that’s been keeping folk moving for years

So if you’re passing Booths Keswick, pop in, have a look, and give them a try.
And if you spot us in another Booths store, feel free to send us a photo. We’re easily pleased 😀

09/06/2026

💪 20g protein in every bar
🌱 Plant-based and packed with flavour
😋 No chalky texture, just proper food
🏃 Easy to chuck in your bag for work, training or adventures
⚡ A simple way to top up your protein without reaching for ultra-processed snacks
🇬🇧 Made by us in Yorkshire

05/06/2026

🤖 AI made the video.

🚴‍♀️ Sarah did the riding.

🌞 Yorkshire supplied the sunshine.

We're still not entirely sure how AI works, but if it can help show people what real food looks like out on the road, we're willing to give it a go.

No futuristic energy crystals. No complicated science experiment.

Just proper food, plenty of miles, and someone much fitter

01/06/2026

28/05/2026

🔥 Real food fuel for real miles.

No sticky gels. No mystery ingredients. Just easy carbs that actually taste good out on the trail. 🏃‍♂️⛰️

Our Chia Chews are built for runners, hikers, cyclists and anyone who needs simple energy that’s easy to carry and easy on the stomach.

✔️ 30g carbs per pack

✔️ Real ingredients

✔️ Pocket friendly

✔️ Great for long days outdoors
Which flavour are you grabbing first? 👀

15/05/2026

Sorry the Vegan Flapjacks vanished quicker than a free buffet at a Yorkshire cricket club… 😅

Good news though — they’re back on t’shelf and ready for gobbling again!

13/05/2026

Reviews help new customers understand what might work for them 😀