03/05/2022
SNACK FARM IS IN RETAIL!!!
Patience is a virtue. Never has this been truer, than in evolution of Snack Farm. For all who have watched the journey, you will be aware that in 2019 we originally launched the product successfully into corporates like Google, Facebook, and LinkedIn to name but a few. All was going according to plan, until every office shut due to Covid, and sent their staff home.
What followed was a rollercoaster that included pivoting to a Direct-to-Consumer business model, creating ‘Work-from-Home’ corporate offerings, raising funding (thanks to ), going on TV thanks to Backing Business initiative, battling supply chain issues due to Covid and the global shipping crisis, rising raw material and shipping costs, re-designing our packaging, moving warehouses and extending our product lines from 3 to 12 variants.
The light at the end of the tunnel was always going to be a successful launch into retail, and that time has come. Our mission was always “to make it easier for everyone to snack a little better every day”. Being available online only is not enough to deliver this mission. We need to be where the consumer is. So, we are over the moon to announce that we have signed with a brilliant retail distributor who can help us realise our mission.
Richmond Marketing are just awesome at getting impulse products in front of the consumer at the point of purchase. They share our vision for the Snack Farm brand, and we look forward to blowing the lid off the ‘Better-for-you’ snacking category together.
So, if you know a buyer in snacking or confectionary in Ireland / UK or Europe, please let them know they can now stock Snack Farm. Please don’t be shy to tag them in the comments and we will personally follow-up with them.
