12/06/2026
Period Positivity Starts with Open Conversations
PVR NEST and Unicharm India came together to launch Delhi’s largest community-led Period Positivity Campaign, supporting women and girls across 35 urban slum communities in Delhi where menstrual myths, stigma, and access gaps continue to persist.
We were joined by Ms. Nayana Bijli, Lead – Distribution & Licensing, PVR INOX Limited and Co-founder, Sandhuro Rani Bijli Trust; Ms. Deepa Menon, Founder, PVR NEST and Sr. Vice President – Corporate Communications & CSR, PVR INOX Limited; Ms. Maushami Dasgupta, Senior Vice President & Head – Legal, PVR INOX Limited and Additional Director, PVR INOX Pictures Limited; and Ms. Preeti Negi, Director – CSR, HR & Communications, Unicharm India.
The campaign was launched with a symbolic Red Dot ceremony and community women shared their experiences and pledged to challenge menstrual myths, while the Unicharm India team shared inspiring messages on period positivity.
Over the coming months, the initiative will train PVR NEST team members as Master Trainers and engage women, girls, and boys to encourage better community health.