Alzheimer's & Dementia Awareness

01/04/2026

Are you noticing changes in your parents that worry you?

It is incredibly common for families to brush off early signs of cognitive decline because they don't want to overreact, or because the stigma around dementia is too heavy.

But knowing the difference between a simple memory lapse and a true warning sign can change everything.

Forgetting a name is a memory issue. Forgetting what a key does is a functional issue—and it’s a sign that the brain needs medical attention.

If you are navigating this confusing phase with a loved one, you don't have to do it alone. 💜

23/01/2026

"Memory might fade, but love doesn't"
"My grandma forgets my name sometimes, but when I give her a hug, she knows exactly who I am. Her hands are still just as soft. Maybe the words are hiding in her head, but I’m still right there in her heart."

11/01/2026

एक 6 साल की बच्ची का नज़रिया बहुत ही मासूम और दिल को छू लेने वाला होता है। उनके लिए अल्जाइमर (Alzheimer's) कोई बड़ी बीमारी नहीं, बल्कि बस एक ऐसी स्थिति है जहाँ उनके प्यारे दादा-दादी या नाना-नानी को "ज़्यादा प्यार और देखभाल" की ज़रूरत है।

16/12/2025

16/12/2025

"She didn't know what day it was. She struggled to remember my name. But when I played the first chord of her favorite old song... she sang every single word." 🎶💔

The Science: Did you know that Musical Memory is often the last part of the brain to be touched by Alzheimer's? Even when language fails and recognition fades, the part of the brain that processes rhythm and melody remains a sanctuary. Music isn't just entertainment; for dementia patients, it is a lifeline. It is a bridge back to themselves.

Calling all Musicians, Singers, and Rhythm-Makers of Nagpur. 🎤🎸

We need your energy. We need your voice.

On December 21st, we aren't just walking in silence. We want to fill the streets of Civil Lines with the sound of hope.

come walk with us. Bring your instrument. Bring your voice. Let’s make a sound so loud it breaks the stigma.

🎵 JOIN THE PURPLE WALK 🗓 Sunday, Dec 21 | Nagpur 👉 Musicians, register here: https://forms.gle/Noo3Utd2c5iBhGNw9

16/12/2025

Look! We were featured! 💜

We are thrilled to share that The Purple Walk has been covered by Everything Experiential. The article beautifully captures our mission: Walking for Memory, Dignity, and Care.

It highlights how Nagpur is coming together—students, doctors, and families—to ensure no one faces memory loss alone.

Check out the article here: 👉
https://everythingexperiential.com/article/walking-for-memory-dignity-and-care-nagpur-s-first-alzheimer-s-awareness-movement-583658

Thank you for being part of this movement. See you on December 21st!

14/12/2025

14/12/2025

12/12/2025

12/12/2025

When the Face is Familiar, But the Name is Not. 😔🫂
One of the toughest challenges in the middle stage of Alzheimer's arises when loved ones struggle with recognition. This image captures that heartbreaking moment—a child or grandchild looking lovingly at their parent/grandparent, yet finding no flicker of recognition in their eyes.
Problems recognizing friends and family is an emotionally devastating symptom of the middle stage. It reminds us that even when cognitive recognition fades, connection through love and touch is still possible.
This is a time when caregivers need the most support, as they find new ways to connect and be present with their loved one.

Our walk is to let every family know they are not alone. 💜