30/04/2022
WE USE SCIENCE TO UNDERSTAND NATURE'S SECRETS
See below google translate of this article on TARAMAR published in the Icelandic Newspaper Frettabladid:
The award-winning TARAMAR skincare brand is based on the bioactive powers of Icelandic seaweed and microalgae found both at sea and on land.
Guðrún Marteinsdóttir, founder of TARAMAR, says that when they started looking for bioactive substances that were likely to be able to reshape and heal skin, their eyes first focused on Icelandic seaweed. A huge amount of seaweed is found around Iceland, so it is one of our biggest underutilized resources. Later, research and development of microalgae was added, and now, in last year, TARAMAR has started a collaboration with VAXA Life, which grows microalgae in unique conditions where geothermal water is used from the ON power plant in Hellisheidi.
"We place great emphasis on purity and sustainability of everything we do at TARAMAR. It was a great gift when we met Símon at Bláskel and got the first shipments of seaweed from him. Símon is a unique nature lover and works the seaweed in a special way: everything is done by hands in tune with nature, without causing any environmental damage, "says Guðrún.
"The same can be said with VAXA Life, but their cultivation is based on wonderfully cool methods where the energy of nature is used to grow amazing microalgae with powerful bioactivity.
Our research on seaweed has revealed fascinating results. Based on these we have developed substances from the algae that work with the supportive tissue of the skin and can even stop the breakdown of substances such as collagen, elastin and tyrosine, which are the main building blocks of the skin. We also see how algae substances stimulate the cells to reduce inflammation and stop oxidation. All of these elements soften and heal the skin and help it get rid of waste products
Our latest products in development are called ICEBLU, but they are based on blue bioactive compound made from a spirulina cultivated by VAXA Life. These products will be distributed into test groups in the coming weeks. "
Members of the TARAMAR Pure Skincare Club will have an opportunity to try these products, but initial experience suggests that the bioactivity of the ICEBLU line is outstanding and skin-improving in many ways. Those who are interested in joining the club can register on taramar.co.uk or taramar.com
Photos:
Dr. Kristberg Kristbergsson, professor at the University of Iceland, works on the development of the ICEBLU product line at TARAMAR
Símon Már Sturluson in mussels works in harmony with nature and collects seaweed for TARAMAR
The ICEBLU skin care products from TARAMAR are based on the bioactivity of the blue phycocyanin substance
In product development, the degree of concentration of the bioactive substances is assessed
Margverðlaunuðu TARAMAR húðvörurnar byggja á kyngimögnuðum krafti íslenska þangsins og örþörunga sem finnast bæði á sjó og landi.
