23/05/2026
Making a bold statement in the center of the world — Times Square. This massive billboard at 1500 Broadway puts Lyme disease in the lights with a message that is simple, direct, and impossible to miss: Lyme disease is real. Treatment saves lives. Look up at 1500 Broadway in NYC now until July 31st 💙 The billboard runs once every 10 minutes for those wanting to see it. 1500 Broadway on the corner screen, visible from both sides