The SM Store Beauty Section

22/08/2024

Got long weekend plans? Don't forget your beauty essentials at SM Beauty! 💖

22/08/2024

Happiness comes in pairs 🥰 Shop Lancôme with your Idôle friend and get 10% off your purchase, each!

Grab this promo at

22/08/2024

Radical masculinity.

Introducing Gentleman Society Eau de Parfum Extrême, the new fragrance for men who defy their own boundaries. Embrace your duality with this floral and wood pairing, featuring an unexpected Ethiopian coffee absolute, and addictive, sensual notes of vanilla.

Shop Givenchy fragrances at SM Beauty.

21/08/2024

Boost your savings and seize your SMAC perks this long weekend at our SMAC Sale!
Enjoy an EXTRA 10% OFF on your purchases when you shop with your SMAC or Prestige cards from August 23 to 26 at any SM Store branch! 🌟

Not a SMAC member yet? Get a SMAC Blue today and unlock more exclusive deals just like this! 💳

*Discount capped at ₱500

SM Store, Your Every Day Store!

21/08/2024

21/08/2024

21/08/2024

20/08/2024

Succulent notes of apple, pear and grapefruit give this fragrance its addictive and signature personality. While a light touch of florals dipped in a pool of Amberwood, and musk add a softness that lingers on the skin.

Have this addictive and signature personality only at

20/08/2024

Fresh, romantic, confident and distinctive.

Chloe Signature Eau de Parfum is enclosed in a modern, delicately pleated bottle adorned with a hand-tied ribbon.

Available at stores.

20/08/2024

Experience the ocean vibes at SM Beauty, SM Mall of Asia with our latest line – Naturals by Watsons Blue Algae 🌊 Catch it while you can! Visit us until August 28
🩵

20/08/2024

Celebrate SO MUCH color at SM City Baguio (official)! 🍭

Visit the Mall Atrium from August 20 to 26 for a burst of fun, surprises, and exclusive deals. See you there! 😉​

19/08/2024

The staining power of a lip tint with the added shine and moisture of a lip oil

Available for only P395 at selected SM Beauty branches nationwide. Absidy

19/08/2024

Girlboss weekdays with Lancôme ⭐❤️ Get a mini makeover at their SM Makati Beauty Store and get 10% off your purchase!



Shop now at

19/08/2024

Current makeup sitch: all pinks and cutesies for that demure look ✨Get them here at SM Beauty.

18/08/2024

Going somewhere? Road trip, train trip, or round trip, Drunk Elephant Skin Care's small (but mighty!) Littles are the perfect travel companions.

Get this at

18/08/2024

Uncover unmistakeable freshness and vibrancy with new Triumph Elixir – as worn by

Shop now at stores nationwide

18/08/2024

At the core of Eau De Toilette lies a harmonious blend of invigorating ingredients, carefully selected to evoke coolness.

Shop now at stores nationwide.

18/08/2024

🌿🥥✨ Meet our newest Green Tea Eau de Toilette, Coconut Breeze.

Experience a refreshing blend of bergamot, coconut, and coriander, infused with the rich heart of green tea and exotic florals, all anchored by a warm base of musk, white amber and oakmoss.

Shop your here at

17/08/2024

With love, from Burberry fragrances.

Join us for an immersive gifting experience with the newest scents and classic favorites from Burberry at The Scent House pop up from July 1 until August 31 located at SM Aura Premier.

Shop now at

17/08/2024

Step into a world of unhindered freedom with Gucci Flora Gorgeous Magnolia, the third scent to join the universe.

Shop now at stores nationwide

17/08/2024

Price Drop deals to SHOP!

Enjoy these offers until August 18 ONLY. Don’t miss out! 🛍️​

16/08/2024

Happy birthday, Senka!
ハッピーバースデー!

Celebrate with Japan’s #1 facial cleanser and get up to
30% off on your favorite cleanser, serum, and sunscreen!

Catch these sweet deals at your favorite SM Beauty branch from Aug 16-31.

16/08/2024

Adventure in the Wild. DAISY WILD MARC JACOBS.

Shop now at stores nationwide.

16/08/2024

Smoothness and moisture coming up at the SM Beauty Nationwide Sale Price Drop! Get up to 50% OFF and B1T1 deals on your favorite body lotions from Aug, 15-18, 2024. Hurry and shop now at your nearest store nationwide!

15/08/2024

Then. Now. NARS.

Rediscover a whole new world of beauty with NARS icons, now available at SM Beauty. Visit us at SM North Edsa, The Block Atrium starting on August 15, 2024.

Get exclusive gifts when you shop from August 15 – 31, 2024. See you there!

15/08/2024

Should I get what I want? Or what I need?

Why not both? It’s the SM BEAUTY NATIONWIDE PRICE DROP SALE! From Aug. 15-18, get slashed prices on your favorite beauty treats you simply can’t choose one! Don’t miss this and scoot your way to your nearest store and shop now!

15/08/2024

Stop for a moment and enjoy the relaxation filled with the scent of flowers from White Tea Eau Floral in your busy daily life.

Get this scent at

15/08/2024

Sing me the Bloos--with a Bronzi finish. Get that rosy- bronze allover flush with Drunk Elephant Skin Care's exclusive pair.

D-Bronzi (8 ml/.27 fl oz)
O-Bloos (8 ml/.27 fl oz)
+ a Protini Cream sample packette!

Shop now at

14/08/2024

Absidy's new Glazing Serum Lip Stain is available at !

A serum-infused, cooling lip stain that provides intense hydration to the lips while leaving a beautiful stain that lasts all day.

14/08/2024

Wash off impurities with a quick 2-step guide

1️⃣ Once done cleansing, take an appropriate amount and apply gently on to dry skin.
2️⃣ After about 10 to 15 minutes, rinse off with lukewarm water.

Shop your Birch Moisturizing Wash Off Mask now at