CosmEthically Active

CosmEthically Active Modern CosmEthics is an association of cosmetology professionals that builds and promotes the culture of natural, ethical and cosmetically active products.

✨ New Article in the CosmEthically ACTIVE Journal!Niacinamide is more than just a trending skincare ingredient — it is o...
08/05/2026

✨ New Article in the CosmEthically ACTIVE Journal!

Niacinamide is more than just a trending skincare ingredient — it is one of the most versatile and clinically supported actives in modern cosmetic science.

In our latest article, written by Pia Berglez, Nurturing radiance: Navigating the power of niacinamide, we explore the science behind this multitasking ingredient and its wide range of benefits for skin health.

This piece highlights the following:
- niacinamide’s role in supporting the skin barrier
- its effects on wrinkles, sebum production, and inflammation
- how it can help improve acne, melasma, and hyperpigmentation
- the clinical evidence supporting its efficacy in cosmetic formulations

Supported by scientific research, this review demonstrates why niacinamide continues to be a key ingredient in evidence-based skincare.

📖 Read the full article here: https://lnkd.in/gQjr56yV

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“Eat your skincare” sounds simple.But cosmetic science is a bit more complex than that.Vitamins are some of the most pop...
07/05/2026

“Eat your skincare” sounds simple.
But cosmetic science is a bit more complex than that.

Vitamins are some of the most popular ingredients in skincare from niacinamide and vitamin C to retinoids and vitamin E.

But their effectiveness doesn’t come from being "nutritious".
It depends on something much more important:
- their form
- their stability
- their concentration in a formulation

That’s where real understanding begins.

In our Modern Cosmetics book, vitamins are explored through a scientific lens—breaking down what they are, how they work, and how they are actually used in cosmetic formulations.

📖 If you want to go beyond trends and understand ingredients on a deeper level, you’ll find much more inside the book.

What ingredient should we break down next? 🧪

Not all certifications measure what actually matters.In cosmetics, labels are often used to signal quality.But they don’...
29/04/2026

Not all certifications measure what actually matters.

In cosmetics, labels are often used to signal quality.
But they don’t necessarily reflect how a product is formulated — or whether it truly works.

Many products rely on the presence of certain ingredients,
without considering their concentration or real contribution to performance.

And without clear standards for what makes a product “active,”
it becomes difficult to distinguish between meaningful formulation and well-presented claims.

CosmEthically ACTIVE was created to address this gap.

It focuses on:
– evaluating ingredients based on quality and documentation
– assessing formulation composition, both qualitative and quantitative
– considering whether concentrations are sufficient to deliver an effect
– supporting claims with evidence and basic analytical verification

Because effectiveness isn’t about what’s listed.
It’s about what’s actually delivered.

A good formulation shouldn’t be complicated to justify.In cosmetic science, complexity is often mistaken for quality.But...
23/04/2026

A good formulation shouldn’t be complicated to justify.

In cosmetic science, complexity is often mistaken for quality.

But more ingredients don’t automatically mean better results.
In fact, products with complex formulations or multiple active ingredients are associated with a higher risk of adverse effects — particularly due to ingredient interactions and cumulative exposure.

Good formulations are built on:
– clear function
– intentional ingredient selection
– understanding what truly contributes to performance

Not everything needs to be simplified.
But everything should make sense.

📄 Source:
Sami Alyahya R, AlHasson MA, Ali Alhsaon MA. Assessing the Adverse Effects and Safety Concerns Related to Cosmetic and Skincare Products: A Systematic Review. Cureus. 2025.

Too much information is the real problem.In cosmetic science, the issue isn’t access to knowledge —it’s the overwhelming...
21/04/2026

Too much information is the real problem.

In cosmetic science, the issue isn’t access to knowledge —
it’s the overwhelming amount of it.

Endless articles.
Conflicting claims.
Hours spent researching a single ingredient.

And even then, what actually matters isn’t always clear.

This doesn’t lead to better formulation.
It leads to confusion, wasted time, and poor decisions.

That’s exactly why Modern Cosmetics was created.

Instead of scattered information, it brings everything into one place:
- what the ingredient is
- how it works
- what the science says
- how to use it in formulation

Clear. Structured. Evidence-based.

Because in the end,
it’s not about having access to more information —
it’s about understanding what truly matters.

We may be thinking about hair repair wrong.In cosmetic science, most hair repair technologies focus on one thing:bond re...
14/04/2026

We may be thinking about hair repair wrong.

In cosmetic science, most hair repair technologies focus on one thing:
bond reconstruction.

Reconnecting disulfide bonds, reducing breakage, smoothing the surface —
these are all important…

But they don’t tell the whole story.

Because chemical damage doesn’t only affect bonds.
It also disrupts the lipid matrix and the internal structure of the hair fiber ⚠️

A recent study explored a different approach — using biomimetic lipids designed to pe*****te the hair fiber and support its structural architecture 📊

Instead of focusing only on bonds, this approach targets the lipid–protein balance within the fiber.

The results showed:
• restoration of the lipid matrix
• reduced protein loss during bleaching
• regeneration of the cuticle layer
• improved structural integrity

🧠 This highlights an important shift:
effective hair repair may require more than just reconnecting bonds.

Because in the end, it’s not just about temporary repair —
but about supporting the structure of the hair itself.

Source:
Lai NH, Dang THN, Nguyen TT, Phan DTQ. Utilizing Lipid Bond Technology With Molecular Lipid Complex to Provide Lipid Treatment for Damaged Hair. Dermatology Research and Practice. 2025.

More ingredients don’t make a better product.In cosmetic formulation, more is not always better.In fact, it can often be...
09/04/2026

More ingredients don’t make a better product.

In cosmetic formulation, more is not always better.
In fact, it can often be the opposite.

A well-designed cosmetic product is not built by adding as many ingredients as possible but through rational selection.

Each ingredient should have a clear function and a defined purpose.
Without this, formulations can become unnecessarily complex, harder to stabilise, and less effective.

Take plant oils as an example.

Sunflower, safflower, grape seed, corn, and soybean oil are all rich in linoleic acid and share a very similar fatty acid profile.
This means they provide largely the same function.

Using several of them together does not significantly improve the product’s performance; it simply increases complexity.

This is why the CosmEthically ACTIVE certificate focuses on:
✔ evidence-based ingredient selection
✔ purposeful formulation
✔ avoiding redundant ingredients

Because in the end, it’s not about how many ingredients are inside a product ~
but how intelligently it is formulated.

Use natural, but use rational.
Use less, but use smart.

02/04/2026

Natural ≠ organic 🌿
And neither = safe 👀

There’s more behind these labels than you think…

📖 Read the article & see what’s really going on
(link in bio)

Behind every certified brand, there is more than a formulation; there is a story. ✨Many of these brands were not created...
01/04/2026

Behind every certified brand, there is more than a formulation; there is a story. ✨

Many of these brands were not created in labs alone.
They were shaped by personal journeys, health challenges, cultural heritage, and a desire to do better — for the skin and for the world.

From pharmacists and formulators,
to founders inspired by nature, balance, and wellbeing —
each brand brings its own perspective into cosmetic science.

But while their stories are different, they share one important thing:
a commitment to evidence-based, responsible formulation!

The CosmEthically ACTIVE certificate ensures that these products are not only inspired but also effective, rational, and scientifically grounded.

Can natural color cosmetics really match performance? 🎨While natural skincare has become more achievable, color cosmetic...
26/03/2026

Can natural color cosmetics really match performance? 🎨

While natural skincare has become more achievable, color cosmetics remain a much bigger formulation challenge. High-performance makeup relies on precise pigment dispersion, stability, and long-lasting wear — areas where silicones have traditionally dominated. ⚗️

A recent ingredient we explored, Isolan® DisperPlus (Evonik), is a 100% natural W/O emulsifier designed for pigment-rich systems. And while it doesn’t fully replace conventional systems, it offers an interesting approach to improving pigment wetting without silicones. 🔬✨

The key takeaway?
Natural alternatives are evolving — but their performance still depends heavily on full formulation design, not just a single ingredient. 🧪

Conclusion:
Natural color cosmetics are progressing, but they remain a technical challenge. Ingredients like this highlight a shift toward more advanced natural systems—especially in complex areas like pigment dispersion. 🌿

More details: https://www.evonik.com/en/products/cs/pr_52057438.html

A certification label does not always guarantee real efficacy.In cosmetic science, performance depends on more than clai...
24/03/2026

A certification label does not always guarantee real efficacy.

In cosmetic science, performance depends on more than claims —
it depends on evidence, concentration, and formulation.

Many certifications focus on ingredient origin or exclusion lists.
But they often do not assess whether a product is actually effective.

The CosmEthically ACTIVE certificate takes a different approach.

It evaluates:
- the origin of ingredients,
- their use in cosmetically active concentrations,
- the scientific evidence behind them,
- and their compatibility with skin and environment.

This means products are not only well-formulated —
they are designed to deliver real, measurable effects.

⚠️ Because without the right concentration, even the best ingredient cannot perform!

🧠 Understanding this difference is key.

Because in the end,
it’s not just about what a product claims —
but whether it can actually work.

Curious which brands meet this standard? → Keep scrolling 👀

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