05/26/2026
Most people don’t avoid blood testing because they don’t care about their health.
They avoid it because they don’t enjoy the experience.
That’s the gap BetterWay was built to close.
After decades in Diagnostics, our founder Eric Olson isn’t just focused on improving test
accuracy—he’s focused on access. Because better outcomes don’t start in the lab. They
start with getting more people through the door in the first place.
Try BetterWay for yourself!