09/21/2026
Rich, dimensional brunettes never go out of season. 🤎
Joico Brand Content Creator Cassie Carey (.hair) introduces "Cocoa Cashmere Melt," a luxurious fall transformation that refreshes faded summer hair with rich dimension, radiant shine, and a soft, healthy-looking finish. ✨
"Being from New England, I've always been inspired by the incredible colors of fall. I wanted to transition my client from her brighter summer tone into a rich, dimensional look that feels luxurious now while making future seasonal transitions effortless," says Cassie.
What makes this technique stand out? By using your client's natural summer brightness as the "highlights" and strategically adding depth around them, this technique creates stunning dimension without additional lightening. The result is rich, refreshed color with healthy shine and a beautifully seamless grow-out.
Cassie's Color Formulas:
☆ Formula 1 (Root Melt): Joico LumiShine Demi-Permanent Liquid Color 4N + 4NWB (equal parts) with 5 Volume LumiShine Developer
☆ Formula 2 (Lowlights): Joico LumiShine Demi-Permanent Liquid Color 4N + 4NWB (equal parts) with 5 Volume LumiShine Developer
☆ Formula 3 (Gloss): Joico LumiShine Demi-Permanent Liquid Color 7N + 7NWB + 7G + 7NB with 5 Volume LumiShine Developer
Joico Haircare + Styling:
☆ K-PAK Color Therapy Color Protecting Shampoo
☆ K-PAK Color Therapy Color Protecting Conditioner
☆ Dream Blowout Thermal Protection Crème
☆ Heat Hero Glossing Thermal Protector
Pro Tip: Create true dimension by formulating your root and lowlight formulas 2–3 levels deeper than your highlight formula. As they blend together, they'll naturally create a soft, seamless transition with beautiful pops of depth.
Find your Joico favorites at in-store or online and recreate this rich, cashmere-inspired brunette behind the chair. 🍁
