Skin + Aesthetics

Skin + Aesthetics Cookeville's destination for aesthetic dermatology.

Many of you have been worried about Maddie after yesterday’s post… First things first: Maddie isn’t going anywhere. Alon...
09/09/2026

Many of you have been worried about Maddie after yesterday’s post…

First things first: Maddie isn’t going anywhere. Alongside working full-time and being a mom, Maddie has also been back in school. As she moves closer to her goal, she’ll also begin slowly transitioning into her next role at Skin + Aesthetics: Aesthetic RN!

Little by little, you’ll start seeing her step away from the front desk and into the treatment room. She’ll begin assisting Blakelee with procedures and spending time beside her every day learning the things that cannot and should not be learned overnight: anatomy, assessment, injection technique, laser physics, patient selection, treatment planning, complication recognition and management, skincare, and most importantly, how we make decisions about when to treat, how to treat, and when not to treat at all.

Adding another clinical provider to this practice was never going to be about simply finding someone with letters behind their name and handing them a schedule and we hope we’ve made that clear. Instead, we are intentionally building our team and we are so proud of where it’s heading.

Maddie also isn’t entering aesthetics without a foundation. Her background in cosmetology, professional makeup artistry, skincare, and years spent inside an aesthetic dermatology practice have already given her an understanding of faces, skin, proportion, and patient care that can’t be replicated in a weekend training. Now we get to build the clinical foundation underneath it… slowly, intentionally, and side by side.

Regardless of whether you see Blakelee, Cassi, or eventually see Maddie, the standards, education, and ethics will always be the same. As someone new steps into the role Maddie cared for so beautifully, it gives her the space to spend the coming months learning, observing, assisting, studying, and preparing for this next chapter without rushing any part of it.

There is still plenty of road between here and there and that’s intentional, but we couldn’t be more excited about where that road is leading.

Maddie isn’t leaving Skin + Aesthetics. She’s growing it. 🖤

This one feels a little different than your typical “we’re hiring” post. 🤍For the last two years, Maddie has helped set ...
09/08/2026

This one feels a little different than your typical “we’re hiring” post. 🤍

For the last two years, Maddie has helped set the standard for what I want it to feel like to be a patient at Skin + Aesthetics. She has learned names, remembered stories, answered countless phone calls, solved problems before I even knew they existed, kept our days moving, celebrated with our patients, worried about them alongside us, and cared about this clinic as if it were her own.

And thankfully, she isn’t going anywhere, but we will chat more about that soon…

Today, we instead want to announce we are officially looking for our Patient Experience Coordinator and we’re looking for someone new to step into the role she has cared for so well. We’re not simply looking for someone to answer the phone, schedule appointments, and check patients out. We’re looking for someone who understands that the person answering that phone may be the very first impression someone has of our practice, that a patient who seems frustrated may actually be nervous, that remembering someone’s name matters, that following through matters, professionalism matters, and the smallest interactions can completely change how cared for someone feels.

We can teach someone our software, our treatments, our scheduling systems, and the thousand tiny operational details that come with working here. What is much harder to teach is kindness, emotional intelligence, initiative, discretion, attention to detail, good judgment, and a genuine desire to take care of people. Those are the things we’re hiring for.

If you’re someone who takes pride in doing things well, notices the things other people miss, loves people, can remain warm and professional even on the busiest days, and wants to become part of a small team that cares very deeply about what we do, we would love to meet you.

We’re officially accepting applications for our **Patient Experience Coordinator** position at Skin + Aesthetics in Cookeville. 🤍

Please send your résumé along with a short introduction about yourself and why you think you’d be a great fit for our patients to [email protected].

And Maddie… you set the bar pretty darn high. 🤍

Turns out people ARE talking about us. Thankfully, they’re saying some pretty nice things. 😂We could tell you about trea...
09/04/2026

Turns out people ARE talking about us. Thankfully, they’re saying some pretty nice things. 😂

We could tell you about treatments all day. We could talk about devices, skincare, education, safety, protocols and why we do things the way we do. But some of the feedback that means the most to us has very little to do with any of that.

“I felt comfortable.”
“They cared.”
“She explained everything.”
“They checked on me.”
“Everyone was kind.”
Because those are the things we hope you notice.

We want you to love your results, of course, but we also want you to feel heard when you sit in our chair, comfortable asking questions, educated enough to make your own decisions, safe enough to tell us when you’re nervous, and confident that the person taking care of you genuinely cares about what happens after you leave.

There are a lot of places you could choose to trust with your face and your skin. The fact that so many of you continue to choose us is something we never want to become accustomed to.

Thank you for your reviews.
Thank you for your referrals.
Thank you for telling your friends about us.
Thank you for trusting our little team.

And thank you for recognizing Beasley’s absolutely critical contribution to patient care. 😂🐾

We love what we do.
We’re very, very glad it shows. 🤍

Your retinol probably isn’t the problem. Your TikTok education might be. 👀Retinoids are some of the most studied and use...
09/03/2026

Your retinol probably isn’t the problem. Your TikTok education might be. 👀

Retinoids are some of the most studied and useful ingredients we have in skincare and somehow they’ve also become some of the most confusing.

So, a few things we’d like to clear up:
+ No, peeling until your face hurts is not the goal.
+ No, retinoids don’t simply “thin your skin.”
+ No, retinol and tretinoin aren’t interchangeable terms.
+ No, you don’t automatically need the strongest percentage.
+ And no, using one every single night does not earn you extra skincare credit.

What actually matters? The right retinoid + the right strength + the right frequency + a skin barrier healthy enough to tolerate it. Retinoids can be incredibly useful for acne, pigmentation, texture, photoaging and fine lines but more aggressive does not automatically mean more effective. If your skin is perpetually red, burning, peeling or irritated, we’re not going to congratulate you for “pushing through.” We’re probably going to change something. 😂

Because the goal is not to see how much retinoid your face can survive. The goal is healthier skin.

Have a retinoid question you’ve been afraid to ask because TikTok has given you approximately 14 conflicting answers? Drop it below. We’ll give you the boring, evidence-based answer. 🤍

Summer has a way of leaving receipts. ☀️And unfortunately, some of them don’t become obvious until the vacation photos, ...
09/02/2026

Summer has a way of leaving receipts. ☀️

And unfortunately, some of them don’t become obvious until the vacation photos, pool days, and long afternoons outside are already behind us.

You may start noticing:
+ More pigmentation than you remember.
+ A little less brightness.
+ Texture that feels rougher.
+ Redness that seems to linger.
+ Fine lines looking a little more noticeable.

That doesn’t mean your skin suddenly “aged” over the summer and it definitely doesn’t mean we need to throw everything at it. It means it’s time to reassess.

Fall gives us an opportunity to shift the conversation from protecting through summer to repairing, rebuilding + correcting what we can see now. Depending on your skin, that might mean:

→ BBL to address visible pigment + redness
→ Moxi or Halo for tone, texture + photodamage
→ Microneedling to support collagen remodeling
→ Chemical peels for targeted exfoliation + pigment concerns
→ A skincare adjustment to support the barrier, pigment regulation + long-term results

But… and this part matters… not every person needs all of those things. The goal isn’t to fit your skin into our treatment menu. It’s to look at your skin, determine what actually changed, decide what’s worth treating, and build the simplest plan capable of getting you where you want to go.

Summer was fun. Now we deal with the receipts. 😉

Welcome to skin season. 🍂

September 1 feels like a good day to talk about starting over, but when it comes to your skin, a “reset” doesn’t mean th...
09/01/2026

September 1 feels like a good day to talk about starting over, but when it comes to your skin, a “reset” doesn’t mean throwing away everything you own and buying six new products. Sometimes it means doing less but doing it more intentionally.

After months of heat, humidity, sweat, travel, sunscreen, and increased UV exposure, what your skin needed in May may not be exactly what it needs heading into fall. So before adding another serum to cart, take inventory.

Is your barrier happy?
Are you actually treating the concern you have?
Has pigmentation become more noticeable?
Are you still using products simply because you’ve always used them?
Is there a new or changing spot you’ve been ignoring?
And, yes, we’re going to ask: are you wearing your SPF every day?

A good skincare plan should evolve because your skin evolves and sometimes the most valuable thing we can tell you during an appointment is that you don’t need something. We’re not interested in giving you the longest routine. We’re interested in helping you build the right one.

Consider this your September skin reset. 🤎

Your skin shouldn’t take up this much space in your head.Thinking about whether you can leave the house without makeup. ...
08/31/2026

Your skin shouldn’t take up this much space in your head.

Thinking about whether you can leave the house without makeup. Avoiding certain lighting. Wondering what will break you out next. Buying another product because maybe this one will finally work. Assuming you just have to live with something because you’ve already tried everything.

Sometimes the biggest change isn’t perfect skin. It’s finally understanding your skin well enough to stop fighting it.

What it needs. What it doesn’t. What’s worth treating. What isn’t. What small, consistent habits today can change where your skin is months or years from now.

You don’t need a 14-step routine, you don’t need every treatment on the menu, and you definitely don’t need to hate your skin into taking better care of it. You need a plan that makes sense for your skin.

That’s what we’re here for. 🤍

P.S. If you could change ONE thing about your skin right now, what would it be?

Retinol has probably been recommended to you at some point, but “use a retinol” is actually a wildly incomplete skincare...
08/27/2026

Retinol has probably been recommended to you at some point, but “use a retinol” is actually a wildly incomplete skincare plan.

Why? Because the molecule matters. The formulation matters. The concentration matters. The delivery system matters. Your barrier matters (big time). Your frequency matters. And, most importantly, whether you can use it consistently matters.

A stronger product is not automatically a better product. A peeling face is not proof that it’s “working.” Quitting after a few weeks because you haven’t seen collagen remodeling yet is usually just quitting before the visible payoff catches up to the biology. These are all things we commonly see misunderstood and we always try to set the record straight with you in clinic.

Retinoids are some of the most studied topical tools we have in skin aging, but retinol, retinaldehyde, adapalene, tretinoin, etc. are not interchangeable and the evidence behind them is not identical either. We use all of them in our clinic after matching the right retinol to the right patient. That’s why we care much less about giving someone the “strongest retinol” and much more about choosing the right retinoid, formulation, strength and schedule for the actual person sitting in front of us.

Skincare should not be a contest in who can tolerate the most irritation. It should be a treatment plan.

And yes: sunscreen still gets the final word. Every. Single. Day.

Save this for the next time someone tells you that you just need to “go stronger.”

You don’t need to walk into a consultation with a treatment picked out. In fact, we’d rather you didn’t.You can come in ...
08/26/2026

You don’t need to walk into a consultation with a treatment picked out. In fact, we’d rather you didn’t.

You can come in knowing exactly what bothers you or simply knowing that something feels different and you’re not quite sure what your options are. That’s where we come in.

A consultation at Skin + Aesthetics isn’t a sales pitch, and it isn’t a commitment to treatment. It’s a conversation. We’ll talk about what you’re seeing, what matters to you, what you’d like to maintain or improve, your lifestyle, your budget, and what feels realistic, then we’ll help you understand the options including when the best option is doing nothing yet.

You can ask every question.
You can take time to think.
You can prioritize one thing at a time.
And you can absolutely leave without having anything done.

Our goal has never been to make you look like someone else or to convince you that you need more. It’s to give you the information and guidance to make decisions you feel good about.

So if you’ve been waiting to book because you feel like you’re supposed to know exactly what you need before you arrive… You don’t. That’s literally what the consultation is for. 🤍

We’d love to meet you.

— Skin + Aesthetics

You asked. We’re answering like you texted the clinic group chat. No gatekeeping. No 47-step routine. No pretending ever...
08/24/2026

You asked. We’re answering like you texted the clinic group chat.

No gatekeeping. No 47-step routine. No pretending every treatment is right for every person. Just a few of the things we reach for, recommend, and genuinely love at Skin + Aesthetics:

✨ The skin treatment we think deserves more credit
☀️ The SPF you’ll find on basically all of us
🧴 The product we’d have a minor crisis without
⚡️ Our favorite lasers (although this one comes with a very firm “it depends”)
💉 Our picks for subtle, natural-looking injectables
🤍 And the tox that has our hearts

One important caveat: our favorite treatment is still the one that makes sense for your face, skin, goals, and anatomy. A recommendation should never replace an assessment.

Now it’s your turn… what would you text us and ask for our recommendation on? 👇

Drop it below. We may just make part two.

Address

315 North Washington Avenue, Suite 265
Cookeville, TN
38501

Opening Hours

Monday 9am - 5pm
Tuesday 12pm - 8pm
Wednesday 9am - 5pm
Thursday 12pm - 8pm
Friday 9am - 5pm
Saturday 10am - 3pm

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