Our family-owned company was founded in 1952, selling stage makeup to starlets out of a small store in New York City. We got to know some of the top artists in theater and film, bonding over our shared pride in our work. We realized quickly that our passion for top-quality professional makeup was matched only by a drive to help people pursue passions of their own. As makeup artists began referring
their clients to us to learn about favorite products, we recognized that same drive in so many others. We’re proud of our beauty heritage, but even prouder of what it’s helped us build. Today’s LimeLife by Alcone is the evolution of that small store in the theater district, with decades more experience but all of the heart and drive. We’re still always learning, working tirelessly together to source professional makeup and all-natural skin care that really performs. LimeLife has expanded across the world, but family is still at the heart of who we are: committed to quality, nurturing of individuality and driven to help others pursue passions of their own. As a direct sales company, we know we have beauty guides who are very eager to help our customers. While we love seeing your comments, we kindly ask that all beauty guides allow us the opportunity to respond to questions directed specifically to us. We have a “No Soliciting” policy on our page; any links or other forms of solicitation will be deleted. No Cyberbullying allowed! We believe in creating a positive and inclusive community where everyone feels welcome and valued. Kindness is at the heart of everything we do, and we strive to spread positivity in every interaction. We want our page to be a safe space for everyone, free from any form of bullying or teasing. We believe in treating others with respect and empathy, and we encourage all our followers to do the same. So, let's spread kindness and build each other up. We reserve the right to delete any comments that are negative in nature.