10/07/2026
Revenue cycle shapes margin, growth, staffing, and the patient experience every day. Getting that impact recognized at the executive table is a different challenge.
When RCM is presented as activity, it stays in the background.
When it's framed as risk, opportunity, and decisions, it moves to the center of the discussion.
At Strategic Radiology's upcoming 2026 RCO Summit, Nicole Jones-Gerbino, FRBMA, PBS President, will present "Bringing Revenue Cycle Into the Decisions That Matter."
Nicole will walk through where the translation breaks down: metrics shared without context, reporting that explains performance without showing impact, and upstream issues that get attention only once they surface as denials, delays, or cash disruption.
Revenue cycle leaders and practice executives will come away with an executive lens on the work RCM teams already do. They'll learn how to connect data to margin, growth, access, and stability, and how to show clearly where revenue is being lost and what needs to change.
If you're heading to Franklin for the summit, don't miss this session from Nicole.