LABEL.M South Africa

LABEL.M South Africa LABEL.M Personalised Haircare by TONI&GUY led by Global Brand Director Sacha Mascolo-Tarbuck Created in London in 2005 by Toni Mascolo.

Our mission is to inspire and nurture creativity and individuality in professional stylists and clients around the world. label.m was born out of the love for creativity and passionate dedication to the craft of hairdressing. The many years of product development experience combined with the legendary artistic team's vision fuel the development of new styling techniques and dynamic product innovat

ions that epitomize the latest couture and fashion trends through hair. Education is at the heart of our brand. We learn from the best to guarantee exceptional styling results and the ultimate salon experience for our clients. label.m stylists benefit from the highest level of education across 18 Academies globally by the TONI&GUY International Artistic Team, winners of over 50 British Hairdressing Awards. We believe the philosophy of motivation, inspiration and education is fundamental to our success. Our campaigns celebrate the connection between who we are and hair as a tool
of authentic self-expression, when we feel restricted in many other areas of our lives. At its heart, our teams and long-standing collaborators showcase their diverse stories on the importance of hair in shaping their identity.

23/06/2026

YOUR CURLS, REIMAGINED ✨

Healthy curls are built with intention. Watch as local Label.M Ambassador shares her signature ritual for defined, hydrated, and frizz-free texture.

From our Yuzu Anti-Frizz duo to the final touch of Weightless Soufflé, each step is designed to elevate your natural pattern using professional, biocompatible formulas.

THE ROUTINE:
🍋 Cleanse & Prep: Yuzu Anti-Frizz & Diamond Dust Leave-In
✨ Activate: Rejuvenating Radiance Oil & Curl Activating Lotion
🌀 Define: Curl Define Cream, Foam & Weightless Soufflé

The Result? Defined, elevated texture that moves with you.

Bring your natural curls back to life. Shop the range at your nearest Label.M salon. 🇿🇦

Content by .hair &

Meet your ultimate anti-frizz besties. Label.M's Anti-frizz Smoothing Mist and Label.M's Anti-frizz Smoothing Balm are t...
18/06/2026

Meet your ultimate anti-frizz besties. Label.M's Anti-frizz Smoothing Mist and Label.M's Anti-frizz Smoothing Balm are the perfect pair for a sleek, personalised finish. Say goodbye to humidity hair.

Find your nearest Label.M salon via the link in bio.

Strength is built from within. 🧪✨Introducing M-Plex: innovative bond-building technology that protects, strengthens, and...
11/06/2026

Strength is built from within. 🧪✨

Introducing M-Plex: innovative bond-building technology that protects, strengthens, and repairs during your colour or treatment service.

Preserve your hair’s integrity and achieve the ultimate healthy-looking finish.

Exclusively professional. Ask your stylist for the M-Plex treatment at your next visit.

Frizz doesn't stand a chance. Label.M's Anti-Frizz Smoothing Balm provides a personalised, science-backed solution to ta...
09/06/2026

Frizz doesn't stand a chance.

Label.M's Anti-Frizz Smoothing Balm provides a personalised, science-backed solution to tame flyaways and lock in moisture. Professional results, developed by TONI&GUY.

Find your nearest Label.m salon via the link in our bio.

Humidity meet your match. 🚫☁️Label.M's weightless Anti-Frizz Smoothing Mist instantly tames frizz and blocks humidity fo...
05/06/2026

Humidity meet your match. 🚫☁️

Label.M's weightless Anti-Frizz Smoothing Mist instantly tames frizz and blocks humidity for all hair types. Manageable, salon-smooth hair in seconds.

Personalised haircare, professional results.

Available at Label.M salons - Find your nearest one via the link in our bio

04/06/2026

Vibrant colour starts with science.

Label.M's Colour Care regime is formulated with Quinoa, Aloe Vera, and Green Tea Extract to nourish and protect your hair. Professional results, biocompatible ingredients.

Find your nearest Label.M salon via the link in our bio.

Developed by TONI&GUY. Science-backed performance.Label.M delivers personalised, biocompatible solutions that elevate ev...
03/06/2026

Developed by TONI&GUY. Science-backed performance.

Label.M delivers personalised, biocompatible solutions that elevate every service. Professional haircare with proven results.

Ready to transform your salon's offering? Become a Label.M stockist. Visit the link in our bio to learn more.

31/05/2026

From frizz to flawless 🌟 Sheyla’s curls are hydrated, soft and ready to turn heads thanks to ’s Curl Control and Smooth Range.

Stock your salon today via the link in our bio! 🔗

Introducing: Freddie.✖️ His Concern: Wants to maintain hair and scalp health✔️ Our Solution: Healthy Hair & Scalp range...
28/05/2026

Introducing: Freddie.

✖️ His Concern: Wants to maintain hair and scalp health
✔️ Our Solution: Healthy Hair & Scalp range

Maintain and protect healthy-looking hair from damage for a cleaner feeling scalp, softer strands and strong hair growth using our Healthy Hair and Scalp range.

Nourish and Repair like LABEL.M.

Stock your salon today! - Learn more via the link in our bio

Address

65 Bofors Circle
Cape Town
7925

Opening Hours

Monday 08:30 - 16:30
Tuesday 08:30 - 16:30
Wednesday 08:30 - 16:30
Thursday 08:30 - 16:30
Friday 08:30 - 15:30

Telephone

+27839712311

Website

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