09/01/2026
One of the hardest parts of growing a private practice?
Keeping the schedule full.
I remember getting to the point where clinicians and interns were joining FTHS and thinking, Okay… now I need to figure out where these referrals are going to come from.
I didn’t want to throw a bunch of money at ads and hope for the best.
So I started working on the things I could actually control:
→ Reaching out to physicians’ offices
→ Getting active in community groups
→ Building our presence on social media
→ Paying attention to what was actually bringing people to the practice
It took time. It took a lot of trial and error. And I definitely didn’t have it all figured out in the beginning.
But it worked.
Two years after opening, FTHS has grown to 10 clinicians and interns. Last month, we billed for around 290 sessions.
That’s a very different practice from the one I started with.
And this is why I talk so much about the business side of private practice.
Because knowing how to provide great therapy is one thing.
Knowing how to get clients, build referral relationships, market your practice, and create enough demand to support a growing team is a completely different skill set.
I had to learn it by doing it.
Now I get to help other therapists avoid some of the guesswork.
If you’re trying to grow your private practice and referrals are something you’re struggling with, send me a message. Let’s talk about what’s going on.