Browdown Beauty

09/01/2026

What to expect during your electrolysis appointment 💌

First we cleanse and prep the area. I also use anaphoresis when appropriate to help prep and soften the treatment area before we get started.

Then a tiny sterile probe is gently inserted into the natural opening of each hair follicle. We’re not poking through the skin, we’re following the same little pathway the hair already grows from.

A small amount of energy is delivered directly into the follicle to target the cells responsible for hair growth.

Then the hair slides right out. No plucking, no tugging, no fighting for our lives.

And then we move on to the next one. Hair by hair.

Once we’re finished, I use cataphoresis as a calming step to help soothe the skin after treatment.

It’s a little tedious, very satisfying, and this is exactly why electrolysis is such a good option for those stubborn beard hairs.

08/31/2026

Another end of summer upgrade for your lashes

If you haven't had a lash lift in a while — **they've come a long way.**

At BrowDown, I use **Elleebana**, a professional lash lifting system that allows me to do a lot more than simply give everyone the same curl.

Because just like brows, **lashes aren't one-size-fits-all.**

Some lashes grow straight down. Some are naturally curly. Some are fine and delicate, while others are coarse and stubborn. And depending on your eye shape and personal preference, you might want something soft and natural or you might want those babies standing at ATTENTION.

The elephant in the room: KOREAN LASH LIFT TREND

You've probably started seeing **Korean Lash Lifts** everywhere — and there's a reason.

Rather than focusing on creating a traditional rounded curl, the Korean technique allows us to work more intentionally from the **base of the lash**, creating that super clean, lifted, almost elongated look that makes your natural lashes appear incredibly long.

It's especially helpful for stubborn or downward-growing lashes that don't always cooperate with a traditional lift.

And here's the fun part:

**I don't have to give everyone a “Korean Lash Lift.”**

The Elleebana system I use allows for Korean, Freestyle and more traditional lifting techniques, meaning I can choose the technique, shield and placement based on **your actual lashes and the result you want.**

Want them dramatically lifted from the root? We can do that.

Want a softer, rounder curl? We can do that.

Want something natural and wispy? Yep.

Your lash lift can actually be **customized to you.**

AND WE'RE TAKING CARE OF THE LASHES, TOO.

A lash lift chemically restructures the hair to hold its new shape, so I'm equally concerned with what your lashes look like **after** the service as I am with getting a beautiful lift.

That's where **Elleebana ReGen** comes in.

ReGen is a conditioning and bond-support treatment formulated with ingredients including **peptides, amino acids, biotin and panthenol** to help support the strength, hydration and integrity of the lash hair.

Basically: we're not just lifting the lashes and sending you on your way.

We're giving them some love in the process.

WHAT A LASH LIFT CAN DO

A customized lash lift can:

• Make your natural lashes appear longer
• Lift lashes that naturally grow downward
• Open and brighten the appearance of the eyes
• Create anything from a soft curl to a dramatic root lift
• Give you that mascara-curler look without actually curling them every morning
• Create a low-maintenance alternative to lash extensions

And because we're working with **your natural lashes**, you still look like you — just suspiciously well rested.

If you've had a lash lift before and thought *“eh, it was fine,”* this is your sign to try the new generation of lash lifting.

**Korean. Freestyle. Classic. Soft. Dramatic.**

We'll look at your lashes, talk about what you want, and customize your lift from there.

See you soon,

DeAnn
**BrowDown Beauty**

Mention this e-mail and I'll give you $10 off :) or pair it with a brow duo + lamination for a steeper gift of $275 total ( $360 value)

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08/31/2026

New Service Alert-- Say farewell to unwanted + bothersome hairs forever!

Okay, it’s official — electrolysis has arrived at BrowDown Beauty.

If you’ve been fighting the same stubborn hairs over and over again, dealing with hormonal facial hair, chin hairs that have somehow become part of your daily routine, or ingrowns from constantly shaving and tweezing… this one is for you.

Electrolysis is the only FDA-recognized method of permanent hair removal — and one of the best parts is that it works for EVERYONE.

EVERY SKIN TONE. EVERY HAIR COLOR.

Electrolysis doesn't rely on the contrast between pigment in your hair and pigment in your skin. Instead, a tiny sterile probe is inserted into the natural opening of each individual hair follicle and a small amount of electrical energy is used to destroy the cells responsible for producing that hair.

Because we're treating the follicle itself, electrolysis can be performed on:

All skin tones and types — from very fair to very deep skin tones.

All hair colors — black, brown, blonde, red, gray and white.

Different hair types and textures — from fine, light hairs to coarse, stubborn growth.

So if you've ever been told your hair is too light for laser, or you've wondered whether your skin tone makes permanent hair removal an option for you — electrolysis may be exactly what you've been looking for.

WHAT CAN WE TREAT?

Face + chin
Upper lip
Eyebrows
Hairline
Ears
Nape of the neck
Underarm clean-up
Hands + fingers
Bikini line clean-up
Leg clean-up
Toes
…and those random hairs that have personally offended you for long enough.

PRICING

15 Minutes — $45
Perfect for a small area or a handful of stubborn hairs.

30 Minutes — $60
Great for the chin, upper lip, jawline or smaller clean-up areas.

45 Minutes — $75
More time to work through areas with denser or more widespread growth.

60 Minutes — $85
Best for larger treatment areas or when we have more hair to work through.

WHY WEEKLY APPOINTMENTS?

Here's the thing about hair: it's all on its own schedule.

Every follicle cycles through periods of active growth, transition and rest, so all of the hair in an area isn't actively growing and visible at the same time.

That's why weekly appointments are recommended in the beginning. Staying consistent allows us to catch and treat new hairs as they move through their growth cycles.

As we work through those cycles and fewer hairs are returning, you'll need me less and less. Appointments can gradually become shorter and/or be spaced farther apart.

Think of electrolysis as a gradual process of elimination: less hair, less often, until we're done.

A FEW THINGS TO KNOW

Electrolysis is a process, not a one-and-done treatment. Your overall timeline will depend on the treatment area, density and type of hair growth, hormones, previous hair-removal methods and consistency with your appointments.

And one very important rule:

Put. The. Tweezers. Down.

We need the hair and follicle available to treat, so you'll want to avoid plucking and waxing the treatment area between appointments. Trimming or shaving is okay when needed — just leave enough growth before your appointment for me to see and grasp the hair.

No more plucking the same chin hair for the next 20 years.

Electrolysis appointments are officially open for booking at BrowDown Beauty.

See you soon,
DeAnn
BrowDown Beauty

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08/17/2026

i've got a text!

08/14/2026

thanks for rocking with me all these years! love u

05/14/2026

is there some type of business woman special?

05/11/2026

fellow esties please weigh in on this cause i feel like they're gaslighting me--

the alleged bleached muslin strip now feels heavy and stiff and the weird coating on it pushes the wax around when you lay it down and it's extremely disruptive to my rigid processes.

the bulk rolls are still the same classic feel so here I am laura ingalls wilder-ing it and making my own strips 👩🏼‍🌾

** i didn't really get trespassed, actually the girl working exchanged all of my bulk purchased packs and she was lovely lol**

05/07/2026

05/06/2026

I set my clients apple watch off for stressing her out with the lash tint, everyone survived though 😆

05/05/2026

let me pop the weird bumps on your face and body