ACTIVATE

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ACTIVATE

The Inspiration, Encouragement and Strategy you need to grow forward and stay ACTIVATEd!

A health, fitness and wellness event that brings together world-class presenters, instructors, celebrities and athletes to provide live and virtual CEC opportunities to fitness professionals. Personal Training, Group Exercise, Movement, Leadership, Nutrition, MindBody and more.

05/28/2026

As we wrap up Mental Health Awareness Month, here’s an important discussion:

“Overthinking is the brain trying to create certainty where it does not exist.”

Many of us spend so much time trying to predict outcomes, make a decision, avoid mistakes, manage responsibilities, and hold everything together that we forget how exhausting constant mental noise can become.

Mental wellness is not about controlling everything.
It’s about learning to ground yourself, trust yourself, and take the next step forward without needing all the answers first, and then trusting your decision.

Momentum is built through action, not overthinking.

Are you an overthinker?

05/20/2026

✨ Community Spotlight: Shelley Murdock ✨

Shelley A. Murdock is a passionate yoga teacher, wellness educator, and advocate for healthy longevity who inspires others to make movement a daily, life-giving habit. As an RYT-200 Yoga Teacher specializing in Yin, Restorative, and Trauma-Sensitive Yoga, Shelley brings a calming and holistic approach to strength, mobility, mindfulness, and recovery.

An international best-selling author and wellness advocate, Shelley encourages people to slow down, move with intention, and reconnect with their well-being—both on and off the mat. Her work reminds us that true wellness is not just about pushing harder, but also about creating space to restore, breathe, and reset.

✨ You can find Shelley and leading classes in Ottawa!

MindfulMovement

05/14/2026

For the fitness professional who wants to coach women with more confidence, deeper understanding, and greater impact.

Our Women’s Wellness Specialist: Fitness & Lifestyle Coaching Certification is designed to help trainers, coaches, and instructors move beyond surface-level programming and better support women through strength, stress, recovery, mindset, lifestyle habits, peri/post-menopause considerations, and sustainable long-term change.

This course is for:
• Personal Trainers
• Group Fitness Instructors
• Wellness & Lifestyle Coaches
• Kinesiologists & Health Professionals
• Fitness leaders wanting to better support women in all stages of life

What you’ll gain:
• A proven 360° coaching framework
• Better client connection, retention, and results
• Practical assessment and coaching tools
• Women-specific programming considerations
• Confidence in conversations around stress, recovery, hormones, mindset, and lifestyle
• Systems you can immediately apply with clients

This is more than a certification. It’s an opportunity to elevate your coaching, expand your services, and create greater impact in the lives of the women you work with.

Upcoming Workshops:
📍 Ottawa — June 13
📍 Edmonton — June 20

⚡ Early Bird Deadline: 3 weeks prior to each workshop
Register early and save your spot.

https://activatefit.ca/women-coaching-certification/

Presented by Connie Beaulieu and Sarah Zahab through ACTIVATE Academy

05/12/2026

Sometimes we wait for motivation to show up before we take action.

But as SGT KEN reminds us, discipline is what carries us forward when motivation fades.

Motivation comes and goes.

Discipline builds momentum, consistency, resilience, and results.

A powerful reminder for fitness, leadership, business, and life.

05/08/2026

Flashback Friday to one of the most powerful and restorative moments from ACTIVATE FitCon with Rachael Jewell and her Sound Therapy experience.

In an industry built on high energy, constant output, and giving to others, it’s easy to forget that our nervous systems need support too. Recovery is not just physical. It’s mental, emotional, and neurological.

Creating space to slow down, breathe, reset, and regulate the nervous system is essential for long-term health, resilience, creativity, and sustainability in both life and the fitness profession.

Sometimes the most powerful thing we can do is pause long enough to reconnect with ourselves.

This session was a reminder that rejuvenation is not a luxury. It’s part of performance.

05/06/2026

What stood out at ACTIVATE FitCon 2026?

Not just the sessions.
Not just the education.

It was the feeling of community.
The conversations.
The connections.

In an industry that can sometimes feel isolating, spaces that bring professionals together matter.

This is what ACTIVATE is all about.
Connection. Collaboration. Momentum.

Because when fitness professionals feel supported, inspired, and connected…the entire industry becomes stronger.

05/04/2026

May is Mental Health Awareness Month.

In fitness, we often focus on outcomes you can see.
But what truly changes lives is how people feel.

This is where coaching goes deeper.
This is where leadership matters.

Save this. Share it. Apply it.

04/30/2026

always bringing the fun!

04/28/2026

Community Spotlight 🔦 – Etienne Asselin

Etienne Asselin, founder of The Exercise Mechanic, is on a mission to elevate the standard of care in the fitness industry - one coach at a time.

As an educator, Etienne leads with intention. His philosophy goes beyond teaching exercises… he’s focused on developing thinkers. Through The Exercise Mechanic, he prioritizes critical thinking and helps fitness professionals understand the “why” behind the what and how.”

His work brings a more clinical lens to personal training, empowering professionals to show up with greater precision, purpose, and care in how they serve their clients.

Because when we raise the standard of how we think…
we raise the standard of how we coach.

Find Etienne on IG or in one of his courses offered across the country!

04/24/2026

Fun Fitness Friday - Brazily-style!

High energy. Big smiles. Zero judgement.

Using high-energy Brazilian music and progressive choreography, this wasn’t just about following along…
It was about building real confidence, presence, and self-trust.

✨ What brings YOU fun in your fitness?

Address

Ottawa, ON

Telephone

+16138227488

Website

https://www.activatefit.ca/

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